The Leeds Marketing Meetup is an informal, friendly place for the marketers of Leeds to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode 🙂
This will be our first event in Leeds and launching after Covid. We just want to get together, say hello, have a chat, and have a nice time.
The focus of the event will therefore be very much focused on that - you meeting other people. For those of you who attended TMM events pre-Covid there will be some small changes to help us all achieve that.
We'll still have a talk - but this will be the single talk of the night rather than the two talks of old.
It seems sensible to not serve food at the moment, but we will figure out a solution for drinks!
There is no pressure on anyone to come - we will be running events every two months from this point on so take it at a pace you're comfortable with. If you're ready... then let's have a lovely night in the company of some amazin' people.
Speaker: Gareth Turner, Head of Marketing at Weetabix
Gareth Turner has over 20 years sales and marketing experience building household name brands like John Smith’s, Bulmers, Lurpak, Cravendale, Arla and now Weetabix.
Joining us to share the inside scoop, Gareth will be sharing all on the most talked about Beanz on ‘bix tweet that went viral on 9 February 2021, when Weetabix caused outrage on Twitter by daring to suggest that people could eat baked beans on Weetabix instead of toast. What followed was a pile-on from over 600 brands.
But how did it happen, was this all part of a strategic master plan or a wonderful piece of random spontaneity? And who had the idea, how did it happen, who signed it off, and what rules just didn’t apply. Was it scary? What results did it deliver? And what’s next… Now is your chance to come along, listen and ask your questions to the person who knows.
The format of the night:
6:00PM - Doors Open - Drinks, Networking, and smiles
6:30 PM - Introduction and Talks Begin
7:00pm - Talks Finish, Networking, Listening, Saying Hello, and Positively Lovely People
7:45PM - End of the night - you leave with new contacts and fresh ideas
Elevation Recruitment. Elevation Recruitment Group are one of the UK's fastest growing independent recruitment firms. Elevation specialise in multiple sectors across Yorkshire, Nottinghamshire, Lincolnshire and the East Midlands, with a collaborative marketing division responsible for specific full mix, digital and technical marketing roles across various sectors.
Netcomany UK Ltd. Netcompany is leading the way in the next generation of IT consulting across Northern Europe, with a focus on strong client relationships, agility and guaranteed delivery. Our client’s satisfaction has been achieved by building true partnerships allowing us to fully understand their business and technology needs and deliver IT transformation projects with no technology bias and right first time.
Please let your marketing friends and colleagues know about this group too, I hope to build it into a great resource for the community over the coming months and years. Attendance will be taken at this event. If you RSVP 'Yes' and then do not come, you will receive a strike. Three strikes and you're outta here! This is simply a measure to allow appropriate respect to the organisers, speakers, sponsors, and your fellow community members 🙂
See you there!