TMM IRL: The metrics that matter, and growing your marketing career

Andy Lambert, Senior Manager Product Marketing at Adobe and Bethan Vincent, Fractional CMO and Founder at Open Velocity

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TMM IRL Nottingham

The Nottingham Marketing Meetup is an informal, friendly place for the marketers of Nottingham to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode 🙂

We'll be returning to the lovely Impression offices for this Nottingham TMM IRL. We just want to get together, say hello, have a chat, and have a nice time.

The focus of the event will therefore be very much focused on that - you meeting other people. Food and drinks will be served at this event 🙂

There is no pressure on anyone to come - we will be running events every two months from this point on so take it at a pace you're comfortable with. If you're ready... then let's have a lovely night in the company of some amazin' people.

Speaker: Andy Lambert, Senior Manager Product Marketing, Adobe

The metrics that matter

A deep dive into how to truly understand social media impact

Speaker: Bethan Vincent, Fractional CMO and Founder at Open Velocity

Shifting the narrative: What they don't tell you about growing your marketing career

Throughout their careers, marketers are faced with numerous decisions that shape their future, e.g. in house vs. agency, generalist vs. specialist, freelance vs employed. In this talk, Bethan will explore the different routes that marketers can follow to offer a balanced perspective on how to navigate a rapidly shifting marketing landscape while making the right choice for you.

The format of the night:

6.00 PM - Doors Open - Drinks, Networking, and smiles
6.30 PM - Introduction and Talks Begin
7.15 PM - Talks Finish, Networking, Listening, Saying Hello, and Positively Lovely People - A nice chilled out time 🙂
8.00 PM - End of the night - you leave with new contacts and fresh ideas

In partnership with Impression. Digital growth specialists, defining and delivering integrated digital strategies that transform market players into market leaders

TMM Nottingham is supported by AdRoll, the Marketing & Advertising platform that simplifies running display ads, social media ads and email campaigns, and makes life easier for Marketers, whether you're a one-person marketing shop or a large marketing team. Check them out at

Directions to Impression’s Nottingham Office:
Impression’s Nottingham HQ is situated on King Street which is adjacent to Nottingham Market Square.
If you head towards the well known Brian Clough statue between King Street and Queen Street, you will see Clarks Shoes on the corner to your right.
Head up the slight hill with Clarks on the right, passing the NET travel shop and look out for Doughnuts.
Doughnotts is next door to our main door entrance which you can see with a large number 16 / Fothergill House sign on the outside. This is our main door entrance.
To the right of the doors, you will see a buzzer system. Press the Third Floor (Impression) button and somebody from Impression will let you in.
Once in the building, you will see a set of lifts to your right, make your way up to the Third Floor.
The buzzer for the Impression offices is to the right on the main office doors. Buzz this and somebody will let you in.

And finally...

Please let your marketing friends and colleagues know about this group too, I hope to build it into a great resource for the community over the coming months and years. Attendance will be taken at this event. If you RSVP 'Yes' and then do not come, you will receive a strike. Three strikes and you're outta here! This is simply a measure to allow appropriate respect to the organisers, speakers, sponsors, and your fellow community members 🙂

See you there!

This event was live on 23 Jun 2022, 18:00