Luca Senatore is a serial entrepreneur, leader, and now – author. Luca has started businesses in a range of disciplines including health clinics and ju-jitsu gyms – but his biggest hit has been leading the agency – Genie Goals: famous for work with Calvin Klein, Karl Lagerfeld, Mamas & Papas and many more.

In this talk Luca explores what, in his eyes, great businesses do and need to have to be able to grow successfully. What is striking is the similarities between growing a great business, and simply having a great life.

With all that said… enjoy!