Great copy can be the difference between making a sale, or not converting at all. Compelling someone to act, or losing them forever. Dave Harland has dedicated his professional life to writing great copy: and he does it so well! In this talk, Dave shares his tips and tricks for writing great copy for social media.
In this webinar, Marisa discusses how when you put the data down, you can start to win loyalty through two-way customer relationships.
Lockdown 3.0! Another reason to focus on you right now.
Although we’ve been here before, it doesn’t make it any easier on our mental health.
So here are a few ideas we've been discussing with our job hunters to help them stay, or find, a bit of positivity.
Community is a buzzword for marketers, and it will undoubtedly get stronger in 2021. So, with this in mind, how do you build one that has meaning?
How do you find meaning in your life? What's the point in all of this?
Sherilyn Shackell, of The Marketing Academy, is one of the most impressive people we know. A former recruiter who was living her life for reasons that didn't line up with her values, a serious illness turned things around.
How to implement video content in to your marketing mix – Gary Gumbleton, Founder of Capital Content
What is the best way to work with a professional video agency, and how do you implement professional video into your marketing mix?
How I grew my newsletter to 38,000 people in a year (and how you can do it too) – Harry Dry, Founder of Marketing Examples
May 2019. Harry wrote his first marketing article.
A year and a half later his email list hit 38k.
No ads. No connections. No existing audience. The newsletter grew because Harry learnt how to push my content round the internet. In this talk he explains the process.
A strong personal brand is something people say you need all the time, but rarely tell you how. That's where Ash and Claudia come in.
So, what is the difference between management and leadership? Penny Ferguson, Founder of The Living Leader, explains.
How to be a great leader: Penny Ferguson, Founder of The Living Leader & Catherine Newman, CMO of Manchester United
We interview Penny Ferguson and Catherine Newman - two people who have dedicated their lives to great leadership, whether that is in theory or practice.
Linkedin just launched its new stories feature. Here is what Linkedin stories are, and what we think it means for marketers.
I thought I'd share some thoughts on the things I've learned about Linkedin after getting 2,000,000 views in 10 months.
Landing pages are the first impression of your website. Landing pages should be easy to read, simple, attractive, and have relevant keywords and Call To Actions. But that isn’t all.