John at heart is a technical copywriter working for himself having previously held roles at Sky and Fujistu, although we hope he won’t mind us saying that we also consider him one of the most useful sources for Linkedin knowledge on the web. Specifically, John focuses on organic Linkedin, which is where our focus is in this session. John is also the recent author of ‘Content DNA’ which is available on Amazon right now.
Work aside, John is an interesting chap despite an unfortunate affection for Liverpool FC – we’ve still got my fingers crossed the season will be cancelled before they can be crowned champions. John is a Lord (technically), his first music purchase was ‘’Informer’ by Snow’ and John also voted 162 for Leona Lewis to win the X factor back in 2006, which we’re not sure is something to be proud of.
John Espirian’s talks with The Marketing Meetup:
https://www.youtube.com/embed/dokq03zoxVk From time to time, James and I become the work experience kids at companies we think are doing interesting things. We spend the day, learning what their team do, and report back to you with some things we hope you can...
We surveyed 750 people who had recently searched for a job, and these were the results.
Mark Ritson’s Mini MBA is only growing more influential with devoted marketers repeating the lessons they’ve shared in boardrooms and on Linkedin alike.
So, is the Mini MBA in Brand Management any good?
Last week on Linkedin I posted about the 'learning how to set up a webcam up professionally' journey for The Marketing Meetup Webinars. Over the weekend I received a series of questions from folks who are on a similar journey of upgrading their webinar set-up. Rather...
How do Hiut Denim smash their email campaigns? Here’s the low down.
Here is what we learned from a day of work experience with David Hieatt, Co-Founder of Hiut Denim.
On Tuesday, our guest Thierry Ngutegure shared his favourite tools for data gathering and research for campaigns.
This week Tom Roach, VP of Jellyfish, regaled our community with the seven principles of effective communication. He also provided a reading list. So, what does he recommend?
Is the Casey Neistat Filmmaking & Storytelling course worth the cost? Having just completed the course – I thought I would share my review into the Casey Neistat Filmmaking & Storytelling course.
“What can an environment do to influence the work we create?” I’ve started a personal work experience programme ask companies I admire whether I can pop by.
|Date||Time||Speaker||Name||Location||Get yo' space|
|31/01/2023||18:00 - 20:00 GMT||Kai-To Li, Social Media Executive at Lotus Cars||TMM IRL: with Kai-To Li||Norwich||Sign up here|
|07/02/2023||18:00 - 20:00 GMT||Jon Evans, CMO at System1Group||TMM IRL: Jon Evans – The things I wish I knew at 25||London||Sign up here|
|08/02/2023||14:00 - 15:00 GMT||Kirsty Hulse, Founder of Roar Training||Having the confidence to go again and again – Kirsty Hulse||Virtual||Sign up here|
|08/02/2023||18:00 - 20:00 GMT||Katie Hart, Neuromarketing Researcher and Owner of Katie Hart Ltd||TMM IRL: Neuromarketing Knowhow||Guildford||Sign up here|
|14/02/2023||14:00 - 15:00 GMT||Obaid Durrani, Co-Founder of Easy Mode||How to create a narrative-driven content strategy in 2023 – Obaid Durrani||Virtual||Sign up here|
|16/02/2023||18:00 - 20:00 GMT||Mark Smith, Brand Consultant at Brand Positioning||TMM IRL: Category Entry Points — what chances are you missing out on to be in your customer’s mind||Birmingham||Sign up here|
|21/02/2023||14:00 - 15:00 GMT||Thomas Barta, Founder of The Marketing Leadership Masterclass||The 5 secrets of marketing leadership – Thomas Barta||Virtual||Sign up here|
|22/02/2023||18:00 - 20:00 GMT||Dan Pritchard, CEO at Program Agency||TMM IRL: Marketing in a Recession – what we can learn from 2008 and how to get it right this time||Exeter||Sign up here|
|23/02/2023||18:00 - 20:00 GMT||Eloise Idoine, Owner of Rialto Training and Chloe Fair, SEO Manager at Dunelm||TMM IRL: A Guide to Success on LinkedIn, and Leadership vs Management: Why the difference matters||Nottingham||Sign up here|
|28/02/2023||09:30 - 10:30 GMT||Lea Turner, Founder of Lea Does Linkedin, and Michelle Raymond, Linkedin Expert at Good Trading Co||Building your profile on Linkedin: Company and personal pages – Lea Turner and Michelle Raymond||Virtual||Sign up here|
|01/03/2023||17:30 - 19:00 NZDT||Tracey Green, Director at Directional Marketing||TMM IRL: New Zealand||New Zealand||Sign up here|
|02/03/2023||18:00 - 20:00 GMT||Anthony Mullinder, Creative Director at Reality House||TMM IRL: Sell the trailer not the movie||St Albans||Sign up here|
|07/03/2023||14:00 - 15:00 GMT||Kirstie Smith, Founder of Cake Agency||How to sell on social media – Kirstie Smith||Virtual||Sign up here|
|14/03/2023||15:00 - 16:00 GMT||Kirsty Hunter, CMO at Innocent Drinks||How to market like innocent smoothies – Kirsty Hunter||Virtual||Sign up here|
|16/03/2023||18:00 - 20:00 GMT||Speaker to be announced!||TMM IRL: Cambridge||Cambridge||Sign up here|
|20/03/2023||18:00 - 20:00 GMT||Mark Gaisford, Co-Founder, RedSprout Media||TMM IRL: Ashford. With Mark Gaisford||Ashford||Sign up here|
|21/03/2023||14:00 - 15:00 GMT||Eman Ismail, Founder of Eman Copy Co||How to kick ass as a freelancer – Eman Ismail||Virtual||Sign up here|
|21/03/2023||18:00 - 20:00 GMT||Jennifer Esty, Managing Director at Sharp Ahead||TMM IRL: Decarb your digital marketing||Leeds||Sign up here|