John Espirian

John Espirian

John at heart is a technical copywriter working for himself having previously held roles at Sky and Fujistu, although we hope he won’t mind us saying that we also consider him one of the most useful sources for Linkedin knowledge on the web. Specifically, John focuses on organic Linkedin, which is where our focus is in this session. John is also the recent author of ‘Content DNA’ which is available on Amazon right now.

Work aside, John is an interesting chap despite an unfortunate affection for Liverpool FC – we’ve still got my fingers crossed the season will be cancelled before they can be crowned champions. John is a Lord (technically), his first music purchase was ‘’Informer’ by Snow’ and John also voted 162 for Leona Lewis to win the X factor back in 2006, which we’re not sure is something to be proud of.

 

John Espirian’s talks with The Marketing Meetup:

Top Ten Tips for Marketing Small Businesses

https://www.youtube.com/embed/FdEUarg9dr8 A few weeks ago we interviewed the incredibly popular Mark Ritson on his tips for marketing small businesses. Small businesses often face unique challenges when it comes to marketing. Professor Mark Ritson offers ten...

How to bounce back from redundancy

Whether you’re going through a redundancy process, have been made redundant, or are struggling to cope after colleagues have been laid off, redundancy affects almost all of us at some time in our careers. A 2022 study found nearly 1 in 5 companies were considering...

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23 Apr 14:00 - 15:00 BST Nicole Mezzasalma, Senior Consultant at Battenhall Social Media and AI: Ready or not here AI come! Virtual Sign up here
24 Apr 17:30 - 21:00 BST Julian Modiano, Co-Founder of Acuto; Alam Hosseinbor, Head of Performance at Shopping IQ; Niki Grant, Partner Support Director at ClickTech PPC Live #10: Using data to power AI, do retail media better and grow low-volume search accounts Brighton Sign up here
24 Apr 18:00 - 20:00 BST Simon Barnett, Chief Brainpower Officer, Perfectly Picked TMM IRL: Brainpower. How to harness your most important marketing tool Reading Sign up here
24 Apr 18:00 - 20:00 BST Jade Tambini, Marketing Coach and Course Leader at B2B Breakthrough Academy TMM IRL: How to write a B2B marketing strategy Cardiff Sign up here
25 Apr 18:00 - 20:00 BST Henry Sanford, Digital Partner at AB Brand and Marketing TMM IRL: Your marketing is killing me​ – what can, and should, our sector be doing to deliver greener communications? London Sign up here
30 Apr 09:30 - 10:30 BST Heather Murray, AI for Non-Techies Chat-GPT for marketers: How to get the most from it Virtual Sign up here
30 Apr 11:00 - 12:00 BST Justin Trout, Customer Success Manager and Gurleen Dhameja, Customer Success Manager, at AB Tasty The Digital Customer Journey – UK Virtual Sign up here
1 May 12:00 - 13:00 BST Rachael Wheatley, MD, and Bryony Thomas, CEO, at Watertight Business Thinking How to show impact – quick wins and long-term success Virtual Sign up here
1 May 18:00 - 20:00 BST Keir Mather, Founder at Neon Bridge TMM IRL: What do clients really think of their agencies? Exeter Sign up here
9 May 18:00 - 20:00 BST Giles Etherington, Founder and Brand Consultant at Brand Satellite TMM IRL: Think brand, not business Edinburgh Sign up here
9 May 18:00 - 20:00 BST Harry Evans, Co-Founder at TwelveTwentyFive TMM IRL: Audience-first SEO: why everybody should be doing it Northampton Sign up here
9 May 18:00 - 20:00 BST Charlotte Sheridan, founder of Small Biz Expert and Quokka Agency TMM IRL: Secrets to marketing success when budgets are being clutched tight to chests Colchester Sign up here
14 May 14:00 - 15:00 BST Thomas Barta, Founder of the Marketing Leadership Masterclass AI: In a world of answers, what’s your question? Virtual Sign up here
14 May 18:00 - 20:00 BST Helen Fletcher, Copywriter + Communications Consultant TMM IRL: Manchester. With Helen Fletcher Manchester Sign up here
15 May 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: Norwich Norwich Sign up here
15 May 18:00 - 20:00 BST Polly Buckland, Managing Director at The Typeface Group TMM IRL: The Marketing Long Game – Playing the long game to avoid the feast or famine trap Portsmouth Sign up here
16 May 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: Birmingham Birmingham Sign up here
16 May 18:00 - 20:00 BST Hannah Weinhold, Commercial Director at GrowTraffic TMM IRL: Sheffield Sheffield Sign up here
16 May 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: Oxford Oxford Sign up here
20 May 18:00 - 20:00 BST Emma Loveday, Disgustingly Good Copy TMM IRL: How to write copy that has a pulse Ashford Sign up here
21 May 12:00 - 13:00 BST Bryony Thomas, CEO, and Rachael Wheatley, MD, at Watertight Business Thinking The Four Foundations of Marketing Success Virtual Sign up here
22 May 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: London London Sign up here
23 May 18:00 - 20:00 GMT Speaker to be confirmed! TMM IRL: Accra Accra Sign up here
28 May 18:00 - 20:00 BST Meg Tarsuslugil , Senior Campaign Specialist at Journey Further TMM IRL: Understanding ideation and its importance in the marketing mix Leeds Sign up here
29 May 17:30 - 19:30 BST Chris Dunne, Head of Marketing at Thinkbox and Joint Chief CEO of Outvertising TMM IRL: How well do you know the LGBTQIA+ consumer? Bristol and Bath Sign up here
4 Jun 18:00 - 20:00 BST Lizzie Benton, Founder of Liberty Mind TMM IRL: How do we fully realise our potential at work? Cambridge Sign up here
4 Jun 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: Liverpool Liverpool Sign up here
4 Jun 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: Leicester Leicester Sign up here
6 Jun 18:00 - 20:00 BST Speaker to be confirmed! TMM IRL: Nottingham Nottingham Sign up here
6 Jun 18:00 - 20:00 BST David Colgate, Head of Enterprise SEO at Vertical Leap TMM IRL: AI and SEO – so what? Winchester Sign up here
19 Jun 18:00 - 20:00 BST Louise Major, Co-Founder of Igloo Creative and Sophie Skilton, Digital Marketing Manager at Wagada Digital TMM IRL: How to market through a recession Hertfordshire Sign up here