Funnel x TMM Marketers School: The School of Marketing Intelligence
- π€ Why aren’t the new campaigns working?
- π‘ How can I gain useful insights from the data I have?
- π And, how can I build dashboards to keep on top of it all?
These questions, and bunches like them, are stuff we get from the community all the time. Often – the answer is the same: DATA (cue dramatic music).
But until someone has helped you make sense ofΒ all your data – this part of marketing isn’t easy.
Thatβs why weβve partnered with Funnel to bring you this four week school.
By the end we canβt guarantee that you will be making data based decisions all the time.
But we can guarantee that you will leave with knowledge from eight lessons, taking you on a journey from gathering your data to reporting on it and everything in between.
All for free, cause, y’know… we wanna help.
Enrol below or keep scrolling for your syllabusππππ
Β
Your syllabus π
Four weeks. Two emails per week.
Each email with 10 mins of latest theory and practical learning on upping your marketing skills.
Easily digestable goodness.
And all for free. Preeeeetty lovely π
Week One: School of Data and Marketing 101
Lesson One: Are you making smart, well informed decisions?
Lesson Two: Is your marketing working, and if not, why not?
Week Two: Data Management
Lesson Three: How can I collect data in a better way?
Lesson Four: How do I clean and organise my marketing data?
Week Three: Decision Making and Reporting
Lesson five: How do I report on my marketing performance?
Lesson six: How do I improve my dashboards?
Week Four: Analysis and Measurement
Lesson seven: How can I improve my data analysis skills?
Lesson eight: How do I futureproof my marketing measurement skills?
Micro-learning to increase your skills. All for free. Enrol belowΒ
FAQs π€
How does this work?
Over a four-week period, we’ll send you eight emails. Each will contain a 10-minute (or less) breakdown of some theory and some practical implementation to help you in your role and boost your learning.
Who will be my teachers?
We’ve taken the most popular content from Funnel – the global marketing platform – and adapted it for the TMM community. Funnel have customers across the world – so have an ample data set on the best practice and the things that really matter to marketers right now.
Do I have to take part in all the lessons?
Engage in the lessons you want to, but don’t feel like you have to complete everything. This is about taking things at your own pace.Β
How much does this cost?
Absolutely naffink.
A collaboration with the very nice people from Funnel
Funnel is a platform that helps marketers get the most from their data, because the smartest marketers tell stories with their reporting, measure the perfect media mix, optimize targeting and empower their organisations with actionable marketing data. All powered by Funnel Marketing Intelligence. Find out more.