Growing your productivity using AI
Growing your productivity using AI
Marketing is a balancing act of creativity, data, and time. In a recent TMM webinar, Nick shared how AI isn’t here to take our jobs, but to give us back the time and brain space we need to focus on the things that matter—ideas, strategy, and creativity. With over...
How to grow an agency in 2025
How to grow an agency in 2025
Stephen Kenright, agency veteran, co-founder of Rise at 7, and now independent consultant, joined us for a session packed with clarity, honesty, and a dose of humour. With over 1,500 attendees, Stephen shared insights on positioning, pricing, inbound vs. outbound...
How to get to better ideas
How to get to better ideas
In a world flooded with average ideas, Better Briefs’ Matt and Peter-Paul took us deep into the art (and science) of why good ideas matter and how to get there. With over 1,000 marketers tuning in, they uncovered why ideas so often fall flat, how to fix feedback...
How to measure and track the impact of brand marketing
How to measure and track the impact of brand marketing
Brand tracking can feel intangible — but it doesn’t have to be. In this session, Dan from Tracksuit broke down how marketers can prove the value of brand marketing, even in performance-driven environments. Here are the big insights: 📈 1. Brand is a Long-Term Growth...
From Google to Glitter: Lessons in Brand Building, AI, and Starting Again – with Nishma Patel Robb
From Google to Glitter: Lessons in Brand Building, AI, and Starting Again – with Nishma Patel Robb
In a rich, honest, and inspiring conversation for The Marketing Meetup, Nishma Patel Robb – former Senior Director of Brand & Reputation at Google and now founder of Glitter Sphere – shared the story of leaving corporate life to build a purpose-led startup...
SURREAL’s copywriter: The copywriter’s guide to brand building
SURREAL’s copywriter: The copywriter’s guide to brand building
In a world of try-hard ads and soulless social posts, John Thornton—Creative Lead at Surreal and ex-Innocent copywriter—is doing things differently. In our latest The Marketing Meetup session, John shared how Surreal creates social-first copy that’s funny, human,...
How to find your speaking territory and build a signature talk
How to find your speaking territory and build a signature talk
In our latest session, we welcomed the brilliant Max Hopkinson — co-founder of The Keynote Club and former Head of Marketing at Iceland Foods. Max shared his deeply personal and practical journey to becoming a confident public speaker, after once having a panic...
What do marketers need to know about AI agents?
What do marketers need to know about AI agents?
Takeaways Understand AI agents as digital employees: Autonomous, proactive, and capable of complex tasks. Unlike standard AI (e.g., ChatGPT), agents can independently execute and adapt without constant oversight. Distinguishing between tools: Custom GPT: Tailored,...