Klaviyo x TMM Marketers School: The School of Automation
Ever feel like you’re just always busy and not able to give customers/prospects the experience they need at the time they want it?
We might be in an era where we can automate a lot more and deliver more personalised experiences, but it feels rare that people actually tell you how to do it.
So, let us and Klaviyo help π
Over this three week programme of micro learning (each lesson no more than 10 mins), we’ll guide you through the process of creating automations that deliver the right message at the time your customer needs it – freeing you to do the marketing things you do best.Β
All for free, cause, y’know… we wanna help.
Enrol below or keep scrolling for your syllabusππππ
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Your syllabus π
Three weeks. Two emails per week.
Each email with 10 mins of latest theory and practical learning on upping your marketing skills.
Easily digestable goodness.
And all for free. Preeeeetty lovely π
Week One: Nail the basics of automation: strategy, KPIs, and top flows, KPIs
Lesson one – How to know what to automate & measure KPIsΒ
Lesson two – The three most important flows, and how to build them
Week Two: Get into the nitty gritty: deliverability and more advanced triggers
Lesson three – How to boost your email deliverability and create great transactional emails
Lesson four – Five additional automation flows once you’ve already got the basics down
Week three: Take automation to the next level by building the customer journey of your dreams π
Lesson five – How to build dynamic segmentations and manage your customer lifecycle
Lesson six – Using automations to reduce churn
Micro-learning to increase your skills. All for free. Enrol belowΒ
FAQs π€
How does this work?
Over a three-week period, we’ll send you eight emails. Each will contain a 10-minute (or less) breakdown of some theory and some practical implementation to help you in your role and boost your learning.
Who will be my teachers?
We’ve taken the most popular content from Funnel – the global marketing platform – and adapted it for the TMM community. Klaviyo have customers across the world – so have an ample data set on the best practice and the things that really matter to marketers right now.
Do I have to take part in all the lessons?
Engage in the lessons you want to, but don’t feel like you have to complete everything. This is about taking things at your own pace.Β
How much does this cost?
Absolutely naffink.
A collaboration with the very nice people from Klaviyo
Funnel is a platform that helps marketers get the most from their data, because the smartest marketers tell stories with their reporting, measure the perfect media mix, optimize targeting and empower their organisations with actionable marketing data. All powered by Funnel Marketing Intelligence. Find out more.