The Social Media and Digital Trends You Need to Know in 2022
What are the upcoming trends in social media and digital marketing? Andy Lambert provides the lowdown with a bevy of data!
Creativity: 9 ways to have good ideas
In this talk, Eddie Shleyner from VeryGoodCopy will share his views on storytelling, creativity, and where to find ideas
Developing confidence: Levelling the field for marketers
Kirtsy Hulse has helped tens of thousands of people across the world on their confidence journey. In a sentence, she helps people achieve more than they thought possible. She also happens to be a marketer 🙂
Social-First Storytelling, Identifying the Real Hero
Join Mike Blake-Crawford to learn about 'social-first storytelling' and understand the components of storytelling that will be driving successful brands in the future.
BetterBriefs – Marketing briefs: Marketeers and agencies are speaking different languages
In this webinar, expect takeaways on: what are the biggest problems with marketing briefs? What's the impact? And potential ways to reduce the damage and waste
The Burden of Bias: the neuroscience that helps consumers convert
By the end of the session you'll be armed with actionable know how to help increase conversions and keep brains choosing you.
How to be a good mentor, mentee or both!
A panel of experienced mentors and mentees to share their experiences on how to make the most out of a mentorship relationship.
Semiotics: What It Is & Why it Matters for Marketers
In this session Chris shares what semiotics is, why it is indispensable to understand how brands work, how to drive distinction using product category codes, why ‘culture’ is more important than ever and how semiotics closes a gap between what brands THINK they’re communicating and what they’re actually communicating.
Hum, Sing, Shout: How to Design a Scalable, Sustainable, and Always On Content Marketing Strategy
In this session, LinkedIn’s Senior Content Solutions Consultant Purna Virji will share how marketers can re-think their content planning approach and share frameworks and best-in-class examples for designing a scalable and sustainable always on content strategy.
How to launch a business or project you love
At the end of 2020, Sophie Cross had an idea. A good old fashioned magazine in a time where the prevailing wisdom is to go digital.
In a few short months, Sophie conceptualised the magazine, targeted an audience, smashed her £12,000 target on Kickstarter, created and edited the magazine and had it land on doorsteps around the world.
How did she do it? This is the story.
Why your website visitors are not converting
In this talk, Mary shares the about low-hanging fruit CRO tactics that can drive up conversion rates quickly and effectively.