Previous marketing event videos and podcasts | Page 18 of 30

How to get press coverage and build links

How do you get press and build links? Enter Carrie Rose of Rise at Seven. In this talk, she unpacks her process.

How mental health affected the growth of my business

James Routledge is a man on a mission. That mission is to put the world’s first mental health gym’s on the high street and inspire people to work on their mental health proactively, like we do with physical health.

How to build a community from scratch

Community is a buzzword for marketers, and it will undoubtedly get stronger in 2021. So, with this in mind, how do you build one that has meaning?

What’s the ******* point?

How do you find meaning in your life? What’s the point in all of this?

Sherilyn Shackell, of The Marketing Academy, is one of the most impressive people we know. A former recruiter who was living her life for reasons that didn’t line up with her values, a serious illness turned things around.

How to implement video content in to your marketing mix – Gary Gumbleton, Founder of Capital Content

What is the best way to work with a professional video agency, and how do you implement professional video into your marketing mix?

How I grew my newsletter to 38,000 people in a year (and how you can do it too)

May 2019. Harry wrote his first marketing article.
A year and a half later his email list hit 38k.
No ads. No connections. No existing audience. The newsletter grew because Harry learnt how to push my content round the internet. In this talk he explains the process.

How to build an amazing personal brand

A strong personal brand is something people say you need all the time, but rarely tell you how. That’s where Ash and Claudia come in.

How to be a great leader

We interview Penny Ferguson and Catherine Newman – two people who have dedicated their lives to great leadership, whether that is in theory or practice.

A Complete Guide to Creating AWESOME Optimised Landing Pages to Make People Come Back For More

Landing pages are the first impression of your website. Landing pages should be easy to read, simple, attractive, and have relevant keywords and Call To Actions. But that isn’t all.

How to stand the **** out

Everyone explains that standing out is critical. They get your creative circuits firing. Your future depends on it. Nothing matters more.
But how do you *actually* do it is another story. Yes, there are some books around positioning for brands with big ad budgets or for B2B software companies, but what about the rest? How do you actually do it if the product or service you’re selling isn’t remarkable in itself? How do you actually do it if you want to start small and make just one of your blog posts stand out?

Positioning Jujitsu – How to Win Against Powerful Competitors

In this session, April teaches you how smart positioning can ensure you outrun the Hordes, use the strength of the Giants against them, and bust the Ghosts by leveraging the momentum of trends.

How to effectively grow and maintain strong communities on social media

Lee Wilcox and Adam Barrie of Electric House, develop and grow strong social media communities such as On the Tools and On a Budget. In this session, they share their tips for efficiently building engaged communities on social media.