by Joe Glover
May 2019. Harry wrote his first marketing article.
A year and a half later his email list hit 38k.
No ads. No connections. No existing audience. The newsletter grew because Harry learnt how to push my content round the internet. In this talk he explains the process.
by Joe Glover
A strong personal brand is something people say you need all the time, but rarely tell you how. That’s where Ash and Claudia come in.
by Joe Glover
So, what is the difference between management and leadership? Penny Ferguson, Founder of The Living Leader, explains.
by Joe Glover
We interview Penny Ferguson and Catherine Newman – two people who have dedicated their lives to great leadership, whether that is in theory or practice.
by Joe Glover
Linkedin just launched its new stories feature. Here is what Linkedin stories are, and what we think it means for marketers.
by Joe Glover
I thought I’d share some thoughts on the things I’ve learned about Linkedin after getting 2,000,000 views in 10 months.
by Joe Glover
Landing pages are the first impression of your website. Landing pages should be easy to read, simple, attractive, and have relevant keywords and Call To Actions. But that isn’t all.
by Joe Glover
All marketers love reading lists. So here are The Marketing Meetup community’s recommendations for books you should be reading to become smarter.
by Joe Glover
Everyone explains that standing out is critical. They get your creative circuits firing. Your future depends on it. Nothing matters more.
But how do you *actually* do it is another story. Yes, there are some books around positioning for brands with big ad budgets or for B2B software companies, but what about the rest? How do you actually do it if the product or service you’re selling isn’t remarkable in itself? How do you actually do it if you want to start small and make just one of your blog posts stand out?
by Joe Glover
In this session, April teaches you how smart positioning can ensure you outrun the Hordes, use the strength of the Giants against them, and bust the Ghosts by leveraging the momentum of trends.