Dave Gerhardt, CMO of Privy
Dave represents one of the most exciting practitioners in the marketing industry today. Working in several of Bostons best known companies since 2009 including Constant Contact and HubSpot, although, Dave came into view with his work at Drift. For TMM, during these times whenever anyone asked who was killing it in the marketing world, we would always revert to the work being done by Drift at the time.
Since December 2019, Dave has been the CMO of Privy, a company focusing on helping e-commerce brands increase their growth through conversion and email marketing tools. In his spare time, he also is a guest lecturer at Harvard Business School, and maintains his Patreon following – the A-List, which you can be part of too.
There are two things we’ve really come to admire about Dave. The first is that he is a dedicated family man . But perhaps the thing that has most impressed me about Dave is his willingness to share. He could probably sneeze on Linkedin and get 1000 likes on the platform these days, but we know we have personally gained a lot from Dave’s work.
Dave Gerhardt’s talks with The Marketing Meetup:
How to bounce back from redundancy
Whether you’re going through a redundancy process, have been made redundant, or are struggling to cope after colleagues have been laid off, redundancy affects almost all of us at some time in our careers. A 2022 study found nearly 1 in 5 companies were considering...
The best webinars for marketers in 2023
Webinars sometimes feel a bit '2020' - remember as we were cooped up at home during lockdown, desperately seeking out some sense of normality? Since that period of over-saturation of webinars for marketers, a few have stood out as 'the best'. So, we thought we would...
SEO first aid with Ahrefs – Your questions answered!
https://www.youtube.com/embed/RxffKBDBdn4 🚑 An SEO first-aid session with our friends at Ahrefs Read time: 4 minutes Questions as they appeared in video... 00.11 - My company has a website built using Bootstrap framework and we're finding SEO quite challenging. I am...
McD’s ‘raise your arches’ raises an important brand lesson (and how to avoid a disciplinary)
By Baz Richardson, Founder & Creative Director at BravoCreative Every so often, a good ad comes along that gets our chins wagging. Usually, we have to be good girls and boys and wait until Christmas for a visual treat from the brands vying for our hearts and minds...
We need to talk about loyalty
Writing by John Lyons - A senior marketer with 20+ years as a consultant and both agency & client side, including founding and exiting two agencies, Sales & Marketing Director at the NDL Group and as senior manager on the global loyalty program for The LEGO...
10 tips for getting marketing content from busy people
Have you ever struggled to get marketing content from busy people? You're not alone. Even the most well-intentioned colleagues can be difficult to convince to help with content creation. In this week's webinar, Marisa Crimlis-Brown shares her tried and tested tactics...
How to Write a Good Marketing CV – CV Examples
Writing CVs is a thankless task. There is the creation. Then the guessing. Then the second-guessing. And that's before you've even started sending it off and getting feedback (or lack thereof!) We recognised this, so invited Dominic from Brand Recruitment to share...
Six of The Best Marketing Events in the UK – 2023
If you're in the marketing industry in the UK, then you know that there are always events going on. And with so many events happening, it can be tough to keep track of them all, never mind know which are 'good'. That's why we've put together a list of 6 can't-miss...
Twenty-three bits of the best bits of martech marketers should know about
I’m always curious to see how other people do what they do, including but not limited to the technology they use to make their day-to-day happen. With that thought in mind, here are the 23 pieces of technology we use to bring TMM events to you. Hopefully, there are a...
Ten a-ha moments from our webinars which turned my little marketing world upside down
I've sat in on over 100 hours of webinars over the past couple of years with (genuinely) some of the world's best minds and practitioners. Quite often, I'm treated to an 'A-HA!' moment. No. I'm not speaking Alan Partridge or 80s pop. I'm speaking the moments that made...
| Date | Time | Speaker | Name | Location | Get yo' space |
|---|---|---|---|---|---|
| 29 Sep | 14:00 - 15:00 BST | Charlie Marchant, CEO at Exposure Ninja | Why Your Brand is Invisible to AI (and What It’s Costing You) | Online | Sign up here |
| 29 Sep | 17:30 - 20:00 EDT | Tarek Riman, Founder at Riman Agency | TMM IRL: The New Rules of Visibility – Marketing in an AI-Driven World | Montreal | Sign up here |
| 29 Sep | 18:00 - 20:00 BST | Katy Air & Chris Thornton, Co-Founders at Airgonomics | TMM IRL: Turning blocks into business breakthroughs | Fife | Sign up here |
| 30 Sep | 18:00 - 19:45 BST | Eloise Leeson-Smith, Founder & Linguist at Olim | Next-Level Communications | TMM IRL: Know What You Stand For — Then Say It! | Southampton | Sign up here |
| 30 Sep | 18:30 - 20:30 CEST | Cathy White, Founder & CEO of CEW Communications | TMM IRL: How to make media work for your marketing department | Barcelona | Sign up here |
| 30 Sep | 18:30 - 20:30 EDT | Ben Wise and Darren Chiu, Co-founders at Captivate | TMM IRL: The Art & Science of Persuasion -Turning Behavioural Science Into Real-World Results | Toronto | Sign up here |
| 6 Oct | 14:00 - 15:00 BST | Moniek Krijn, Global Field Marketing Manager at Prismic; Tosin Adelowo, Senior Growth Marketer at Prismic & Joe Glover | Build Your 2027 Website Plan, Live! | Online | Sign up here |
| 6 Oct | 18:00 - 20:00 BST | Ryan Percival, Founder at Social with Ryan | TMM IRL: LinkedIn, with a plan | Milton Keynes | Sign up here |
| 8 Oct | 16:00 - 17:00 BST | Gaby Pearl, Brand and Creative Lead & Ross West, Group Creative Lead at Google DeepMind; Flora Guillon, Director of Creative Technology at Peloton;; and Valentin von Vacano, Manager Global Marketing OE at Mann & Hummel | There’s no “almost on-brand” – Three leading brands on scaling AI without losing consistency | Online | Sign up here |
| 13 Oct | 18:00 - 20:00 BST | Laura Chamberlain, Professor of Marketing at the University of Warwick | TMM IRL: The Messy Sparks of Marketing – the three human skills that are your glimmers of hope | Leamington Spa | Sign up here |
| 14 Oct | 16:00 - 17:00 BST | Imaad Ahmed, Thought Leadership Director, LIONS Advisory & WARC, with Julia Arenson, Director, IHAR In-house Agency Review; Oana Leonte, Founder & Brand Architect, unmtchd; and Digge Zetterberg, CMO Frontify | From chaos to control: building brands for the age of AI | Online | Sign up here |
| 14 Oct | 18:00 - 20:00 BST | Silke Anderson, Founder at Cloud7 Marketing & AI Literacy Trainer | TMM IRL: Why Critical Thinking Is Still Our Superpower (in the Age of AI) | Hitchin | Sign up here |
| 15 Oct | 18:00 - 20:00 BST | Robin Williams, Digital Consultant - Strategy, Delivery & Growth | TMM IRL: AI Did the Coding. I Did the Thinking. Here’s What I Learned | Sheffield | Sign up here |
| 20 Oct | 18:00 - 20:00 BST | Dom Dwight, former Marketing Director at Yorkshire Tea | TMM IRL: Top of the Pots – how a Yorkshire challenger brand toppled the tea titans | Leeds | Sign up here |
| 20 Oct | 18:00 - 20:30 EDT | Ben Moore, Managing Director at BeReal; Ramin Beheshti, CEO and Co-founder at Caliber; further panellists to be announced! | The Marketing Meetup x BeReal: New York. How We Connect Now – AI, Socials, and Brand | New York | Sign up here |
| 21 Oct | 18:00 - 20:00 BST | Tom Hazelden, Head of Brand, Planning and Content at easyJet and Daniel Mark Carr (DMC), Public Speaking Coach at The Keynote Club | TMM IRL: Unlocking Your Voice | Reading | Sign up here |
| 27 Oct | 14:00 - 15:00 GMT | Chris Lock and Alex O'Rourke, Co-Founders at LockSmith | Marketing fundamentals for when the budget is tiny and every case study you’ve read had millions | Online | Sign up here |
| 29 Oct | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Winchester | Winchester | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Speaker to be announced shortly! | TMM IRL: Buckinghamshire | Buckinghamshire | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Fleet | Fleet | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Nottingham | Nottingham | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Jon Torrens, Communication Coach | TMM IRL: How to Train Your Fear Dragon – Becoming an Authentic Hero | Northampton | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Nikki Pilkington, SEO Consultant and SEO Content Specialist | TMM IRL: the SEO to do list that fits on a post it note | Peterborough | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Marketing Round Table | The Marketing Meetup, St Albans | TMM IRL: Bring Your Marketing Challenge. Leave With A Plan. | St Albans | Sign up here |
| 17 Nov | 18:00 - 20:00 GMT | Annie-Mai Hodge, Founder at Girl Power Marketing | TMM IRL: 2026 Social Media Updates You Need to Know | Norwich | Sign up here |
| 17 Nov | 18:00 - 20:00 GMT | Dave Harland, Managing Partner and Creative Director at Copy Or Die | TMM IRL: How to turn lol-ers into dollars | Liverpool | Sign up here |
| 18 Nov | 17:30 - 20:00 GMT | David Sloly, Founder at HarveyDavid | TMM IRL: Where Does AI Take Marketing Next? | Bristol and Bath | Sign up here |
| 18 Nov | 17:30 - 19:30 GMT | Dave Harland, Author at The Word Man and Helen Cliff, Co-Founder at SoContented | TMM IRL: Manchester | Manchester | Sign up here |
| 18 Nov | 18:00 - 20:30 GMT | Speaker to be confirmed! | TMM IRL: Ashford | Ashford | Sign up here |
| 18 Nov | 18:00 - 20:00 GMT | Duarte Garrido, Co-Founder at DOJO AI | TMM IRL: Stop Launching Campaigns. Start Running Loops. | Brighton | Sign up here |
| 19 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Lincoln | Lincoln | Sign up here |
| 25 Nov | 18:00 - 20:00 GMT | Speakers from our wonderful community, lightning talk style! | TMM IRL: Lightning talks from folks in the TMM community 😊 | Lancashire | Sign up here |