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You know how every brand in the world is telling you that they’re there for you right now?

That they care.Β That they are by your side?

As well-intentioned as these messages are… aren’t they all starting to look the same? If I get one more ‘A message from our CEO’ message of reassurance, I think I’ll have to start tearing out what little hair of mine remains.

But here is the thing. We do care, and we are there for you. Everything we’ve ever done has been about creating a helpful, lovely community of amazing marketing people. I hope you feel that as much as we mean it.

But how do we make that message cut through when everyone is saying the same stuff?

Well, I guess one way to do it is to present things differently. Do something fun and a bit silly.

Like, for example, asking Sean Paul (chart-topping rapper who has worked with the likes of Beyonce, The Saturdays, Clean Bandit, Sia and many more of the world’s most famous acts – ask your nearest teenager) to send your community a message, just to say hey.

Yes. I think that will do it…

 

No, I don’t think he knows or cares, what The Marketing Meetup is, but isn’t he a nice man?

πŸ™‚ Stay safe.Β 

Love, all of us.

(p.s. been getting some reports of some device/browser combos not playing the vid, so here is a youtube link)

 

Date Format Speaker Subject Get yo' space
01/05/2020 Networking You πŸ™‚ Conversation Club Sign up
05/05/2020 Webinar Deepa Shah, Former CFO of Publicis Sapient Finances Clinic Sign up
08/05/2020 Networking You πŸ™‚ Conversation Club Sign up
12/05/2020 Webinar Mark Ritson, Ex-Marketing Professor, gone rogue Marketing in the time of Coronavirus with Mark Ritson Sign up
15/05/2020 Networking You πŸ™‚ Conversation Club Sign up
19/05/2020 Webinar Emma Honeybone, Head of Relationship Marketing, Engine Group The new reality of events: still 90% process, 10% glory Sign up
21/05/2020 Workshop Sally Hawkesford, Founder and CEO, SHC Digital Attribution Modelling with Facebook Sign up
22/05/2020 Networking You πŸ™‚ Conversation Club Sign up
26/05/2020 Webinar John Espirian, LinkedIn nerd. Relentlessly helpful. Linkedin hits, tips and tricks from someone who knows their onions Sign up
29/05/2020 Networking You πŸ™‚ Conversation Club Sign up
02/06/2020 Webinar Chris Smith & John Moss Negotiation and Persuasion for marketers Sign up
09/06/2020 Webinar Russell Parsons, Editor of Marketing Week. A Q&A with the Editor of Marketing Week Sign up
12/06/2020 Networking You πŸ™‚ Conversation Club Sign up
16/06/2020 Webinar Graham Robertson, Author of Beloved Brands. Creating beloved brands Sign up
19/06/2020 Networking You πŸ™‚ Conversation Club Sign up
23/06/2020 Webinar Max Hoppy, Co-Founder of Bind How they teach you to be creative at Google Sign up
24/06/2020 Workshop Chris Smith & John Moss Negotiation and Persuasion for marketers: The workshop Sign up
26/06/2020 Networking You πŸ™‚ Conversation Club Sign up

How to stand the **** out – Louis Grenier, Everyone Hates Marketers

Everyone explains that standing out is critical. They get your creative circuits firing. Your future depends on it. Nothing matters more.
But how do you *actually* do it is another story. Yes, there are some books around positioning for brands with big ad budgets or for B2B software companies, but what about the rest? How do you actually do it if the product or service you’re selling isn’t remarkable in itself? How do you actually do it if you want to start small and make just one of your blog posts stand out?

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