You know how every brand in the world is telling you that they’re there for you right now?

That they care. That they are by your side?

As well-intentioned as these messages are… aren’t they all starting to look the same? If I get one more ‘A message from our CEO’ message of reassurance, I think I’ll have to start tearing out what little hair of mine remains.

But here is the thing. We do care, and we are there for you. Everything we’ve ever done has been about creating a helpful, lovely community of amazing marketing people. I hope you feel that as much as we mean it.

But how do we make that message cut through when everyone is saying the same stuff?

Well, I guess one way to do it is to present things differently. Do something fun and a bit silly.

Like, for example, asking Sean Paul (chart-topping rapper who has worked with the likes of Beyonce, The Saturdays, Clean Bandit, Sia and many more of the world’s most famous acts – ask your nearest teenager) to send your community a message, just to say hey.

Yes. I think that will do it…

 

No, I don’t think he knows or cares, what The Marketing Meetup is, but isn’t he a nice man?

🙂 Stay safe. 

Love, all of us.

(p.s. been getting some reports of some device/browser combos not playing the vid, so here is a youtube link)

 

DateFormatSpeakerSubjectGet yo' space
01/05/2020NetworkingYou 🙂Conversation ClubSign up
05/05/2020WebinarDeepa Shah, Former CFO of Publicis SapientFinances ClinicSign up
08/05/2020NetworkingYou 🙂Conversation ClubSign up
12/05/2020WebinarMark Ritson, Ex-Marketing Professor, gone rogueMarketing in the time of Coronavirus with Mark RitsonSign up
15/05/2020NetworkingYou 🙂Conversation ClubSign up
19/05/2020WebinarEmma Honeybone, Head of Relationship Marketing, Engine GroupThe new reality of events: still 90% process, 10% glorySign up
21/05/2020WorkshopSally Hawkesford, Founder and CEO, SHC DigitalAttribution Modelling with FacebookSign up
22/05/2020NetworkingYou 🙂Conversation ClubSign up
26/05/2020WebinarJohn Espirian, LinkedIn nerd. Relentlessly helpful.Linkedin hits, tips and tricks from someone who knows their onionsSign up
29/05/2020NetworkingYou 🙂Conversation ClubSign up
02/06/2020WebinarChris Smith & John MossNegotiation and Persuasion for marketersSign up
09/06/2020WebinarRussell Parsons, Editor of Marketing Week.A Q&A with the Editor of Marketing WeekSign up
12/06/2020NetworkingYou 🙂Conversation ClubSign up
16/06/2020WebinarGraham Robertson, Author of Beloved Brands.Creating beloved brandsSign up
19/06/2020NetworkingYou 🙂Conversation ClubSign up
23/06/2020WebinarMax Hoppy, Co-Founder of BindHow they teach you to be creative at GoogleSign up
24/06/2020WorkshopChris Smith & John MossNegotiation and Persuasion for marketers: The workshopSign up
26/06/2020NetworkingYou 🙂Conversation ClubSign up

How we set up Zoom for Marketing Meetup Webinars

Zoom has become one of The Marketing Meetup’s most important bits of software.

And while we’ve all no doubt set up many a Zoom meeting for the purposes of quizzes and more, learning about how to do it for webinars wasn’t all that easy. So, we thought we’d create a (not short) video, on what the background operation of setting a Zoom webinar looks like. 

How to prove the value of marketing – Daniel Gilbert, Founder & CEO of Brainlabs

This session is relevant because as marketers, it’s not good enough to do something and expect the budget to keep on flowing when you haven’t proven the value of it. This session is important because as marketers, we often do a bad job in marketing ourselves and communicating our role in a company. This session is important, because we have one of the world’s most unique thinkers on marketing in our company for an hour, so by the end, I hope you would have learned something new, had your perspective shifted,

A Marketing Masterclass: Son of a Tailor

Part of the reason I love running The Marketing Meetup is that I love seeing great marketing in action. As Rand Fishkin puts it, ‘marketing done well can be a noble act’, because it matches a ‘need’ to a solution, which ultimately improves someone’s life.
So when a company absolutely markets the sh*t out of me in a compelling way, I can’t help but feel like I want to 1) sit back and clap, and 2) learn as much as I can from them.

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