Dave Gerhardt, CMO of Privy
Dave represents one of the most exciting practitioners in the marketing industry today. Working in several of Bostons best known companies since 2009 including Constant Contact and HubSpot, although, Dave came into view with his work at Drift. For TMM, during these times whenever anyone asked who was killing it in the marketing world, we would always revert to the work being done by Drift at the time.
Since December 2019, Dave has been the CMO of Privy, a company focusing on helping e-commerce brands increase their growth through conversion and email marketing tools. In his spare time, he also is a guest lecturer at Harvard Business School, and maintains his Patreon following – the A-List, which you can be part of too.
There are two things we’ve really come to admire about Dave. The first is that he is a dedicated family man . But perhaps the thing that has most impressed me about Dave is his willingness to share. He could probably sneeze on Linkedin and get 1000 likes on the platform these days, but we know we have personally gained a lot from Dave’s work.
Dave Gerhardt’s talks with The Marketing Meetup:
A Marketing Masterclass: Son of a Tailor
Part of the reason I love running The Marketing Meetup is that I love seeing great marketing in action. As Rand Fishkin puts it, ‘marketing done well can be a noble act’, because it matches a ‘need’ to a solution, which ultimately improves someone’s life.
So when a company absolutely markets the sh*t out of me in a compelling way, I can’t help but feel like I want to 1) sit back and clap, and 2) learn as much as I can from them.
The ultimate marketers reading list
There is so many amazing marketing books out there, it’s difficult to keep up. Here is our recommended reading for marketers everywhere.
How marketers should be looking to up skill in 2020
Now is the time many marketers are looking to up skill. Here’s the areas we would be focusing our attention in 2020:
Diversity and The Marketing Meetup: Actions
How The Marketing Meetup is striving to do better from a diversity point of view.
How I wrote a song which meant we ended up working with Fiverr.
How I wrote a song which meant we ended up working with Fiverr. Because sometimes, you have to do things differently.
CV support for The Marketing Meetup Community, provided by Brand Recruitment and Pitch Consultants
Things are hard right now. Chances are, they will get even tougher.
And while we can’t click our fingers and make things better, we wanted to do what we could to help. So, working with our friends and partners at Brand Recruitment and Pitch Consultants, we’re offering the community 30 minute CV sessions.
A message from Sean Paul for The Marketing Meetup… no, seriously.
You know how every brand in the world is messaging you that they’re there for you right now? Well, we got Sean Paul to do ours.
The Marketing Meetup and Coronavirus
We’re moving The Marketing Meetup events online in response to Coronavirus ❌😷
Marketers Bingo
Marketers… we all do the same stuff really.
The Marketing Meetup is going to… New York!
The Marketing Meetup is going to… New York!
| Date | Time | Speaker | Name | Location | Get yo' space |
|---|---|---|---|---|---|
| 29 Sep | 17:30 - 20:00 EDT | Tarek Riman, Founder at Riman Agency | TMM IRL: The New Rules of Visibility – Marketing in an AI-Driven World | Montreal | Sign up here |
| 29 Sep | 18:00 - 20:00 BST | Katy Air & Chris Thornton, Co-Founders at Airgonomics | TMM IRL: Turning blocks into business breakthroughs | Fife | Sign up here |
| 30 Sep | 18:00 - 19:45 BST | Eloise Leeson-Smith, Founder & Linguist at Olim | Next-Level Communications | TMM IRL: Know What You Stand For — Then Say It! | Southampton | Sign up here |
| 30 Sep | 18:30 - 20:30 CEST | Cathy White, Founder & CEO of CEW Communications | TMM IRL: How to make media work for your marketing department | Barcelona | Sign up here |
| 30 Sep | 18:30 - 20:30 EDT | Ben Wise and Darren Chiu, Co-founders at Captivate | TMM IRL: The Art & Science of Persuasion -Turning Behavioural Science Into Real-World Results | Toronto | Sign up here |
| 6 Oct | 14:00 - 15:00 BST | Moniek Krijn, Global Field Marketing Manager at Prismic; Tosin Adelowo, Senior Growth Marketer at Prismic & Joe Glover | Build Your 2027 Website Plan, Live! | Online | Sign up here |
| 6 Oct | 18:00 - 20:00 BST | Ryan Percival, Founder at Social with Ryan | TMM IRL: LinkedIn, with a plan | Milton Keynes | Sign up here |
| 8 Oct | 16:00 - 17:00 BST | Gaby Pearl, Brand and Creative Lead & Ross West, Group Creative Lead at Google DeepMind; Flora Guillon, Director of Creative Technology at Peloton;; and Valentin von Vacano, Manager Global Marketing OE at Mann & Hummel | There’s no “almost on-brand” – Three leading brands on scaling AI without losing consistency | Online | Sign up here |
| 13 Oct | 18:00 - 20:00 BST | Laura Chamberlain, Professor of Marketing at the University of Warwick | TMM IRL: The Messy Sparks of Marketing – the three human skills that are your glimmers of hope | Leamington Spa | Sign up here |
| 14 Oct | 16:00 - 17:00 BST | Imaad Ahmed, Thought Leadership Director, LIONS Advisory & WARC, with Julia Arenson, Director, IHAR In-house Agency Review; Oana Leonte, Founder & Brand Architect, unmtchd; and Digge Zetterberg, CMO Frontify | From chaos to control: building brands for the age of AI | Online | Sign up here |
| 14 Oct | 18:00 - 20:00 BST | Silke Anderson, Founder at Cloud7 Marketing & AI Literacy Trainer | TMM IRL: Why Critical Thinking Is Still Our Superpower (in the Age of AI) | Hitchin | Sign up here |
| 15 Oct | 18:00 - 20:00 BST | Robin Williams, Digital Consultant - Strategy, Delivery & Growth | TMM IRL: AI Did the Coding. I Did the Thinking. Here’s What I Learned | Sheffield | Sign up here |
| 20 Oct | 18:00 - 20:00 BST | Dom Dwight, former Marketing Director at Yorkshire Tea | TMM IRL: Top of the Pots – how a Yorkshire challenger brand toppled the tea titans | Leeds | Sign up here |
| 20 Oct | 18:00 - 20:30 EDT | Ben Moore, Managing Director at BeReal; Ramin Beheshti, CEO and Co-founder at Caliber; further panellists to be announced! | The Marketing Meetup x BeReal: New York. How We Connect Now – AI, Socials, and Brand | New York | Sign up here |
| 21 Oct | 18:00 - 20:00 BST | Tom Hazelden, Head of Brand, Planning and Content at easyJet and Daniel Mark Carr (DMC), Public Speaking Coach at The Keynote Club | TMM IRL: Unlocking Your Voice | Reading | Sign up here |
| 27 Oct | 14:00 - 15:00 GMT | Chris Lock and Alex O'Rourke, Co-Founders at LockSmith | Marketing fundamentals for when the budget is tiny and every case study you’ve read had millions | Online | Sign up here |
| 29 Oct | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Winchester | Winchester | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Speaker to be announced shortly! | TMM IRL: Buckinghamshire | Buckinghamshire | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Fleet | Fleet | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Nottingham | Nottingham | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Jon Torrens, Communication Coach | TMM IRL: How to Train Your Fear Dragon – Becoming an Authentic Hero | Northampton | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Nikki Pilkington, SEO Consultant and SEO Content Specialist | TMM IRL: the SEO to do list that fits on a post it note | Peterborough | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Marketing Round Table | The Marketing Meetup, St Albans | TMM IRL: Bring Your Marketing Challenge. Leave With A Plan. | St Albans | Sign up here |
| 17 Nov | 18:00 - 20:00 GMT | Annie-Mai Hodge, Founder at Girl Power Marketing | TMM IRL: 2026 Social Media Updates You Need to Know | Norwich | Sign up here |
| 17 Nov | 18:00 - 20:00 GMT | Dave Harland, Managing Partner and Creative Director at Copy Or Die | TMM IRL: How to turn lol-ers into dollars | Liverpool | Sign up here |
| 18 Nov | 17:30 - 20:00 GMT | David Sloly, Founder at HarveyDavid | TMM IRL: Where Does AI Take Marketing Next? | Bristol and Bath | Sign up here |
| 18 Nov | 17:30 - 19:30 GMT | Dave Harland, Author at The Word Man and Helen Cliff, Co-Founder at SoContented | TMM IRL: Manchester | Manchester | Sign up here |
| 18 Nov | 18:00 - 20:30 GMT | Speaker to be confirmed! | TMM IRL: Ashford | Ashford | Sign up here |
| 18 Nov | 18:00 - 20:00 GMT | Duarte Garrido, Co-Founder at DOJO AI | TMM IRL: Stop Launching Campaigns. Start Running Loops. | Brighton | Sign up here |
| 19 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Lincoln | Lincoln | Sign up here |
| 25 Nov | 18:00 - 20:00 GMT | Speakers from our wonderful community, lightning talk style! | TMM IRL: Lightning talks from folks in the TMM community 😊 | Lancashire | Sign up here |




