TMM IRL: The Uniqueness of Marketing a Football Club

Chris Samson, Senior Marketing and CRM Manager at Southampton Football Club

Tuesday 11 Mar 2025, 18:00 - 20:00 GMT
Clockwise Southampton
Mountbatten House, 1 Grosvenor Square
Southampton
SO15 2JU

The Southampton Marketing Meetup is an informal, friendly place for the marketers of Southampton to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode 🙂

We'll be meeting back at the awesome Clockwise for this event, and we just want to get together, say hello, have a chat, and have a nice time.

Think of this as a community event, where the focus is very much on you meeting other people in a chilled out friendly space. We’ll chat over food and drink, listen to an inspirational speaker or two, chat some more, and go home buzzing with new contacts and new ideas.

Let’s have a lovely night in the company of some amazin’ people.

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Speaker: Chris Samson, Senior Marketing and CRM Manager at Southampton Football Club
Topic: The Uniqueness of Marketing a Football Club

When people think of a football club they think 22 players on a pitch on a Saturday afternoon, but it’s much more than that these days. It’s a year-round, non-stop, all-encompassing business that as marketers we have to constantly adapt and be agile in what we’re promoting to not just our fans who love us more than their family in some cases, but also to our local community that might not even be football fans. The challenges are as unique as they are universal.

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The format of the night:

6:00 pm - doors open - drinks, networking, and smiles
6:30 pm - introduction and talks begin
7:15 pm - talks finish, networking, listening, saying hello, and positively lovely people
7:45 pm - end of the night - you leave with new contacts and fresh ideas

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Supported by Lumico, a team of software, electrical, and mechanical engineers based in Lee-on-the-Solent. We build apps and cloud-based platforms, develop IoT products and connected devices, and enhance our clients' productivity through industrial process automation. Check them out at www.lumico.io

Supported by Clockwise, creating environments and experiences that are as personal as they are professional. When work is more than just a job, you need more than just an office. Find out more at https://work-clockwise.com/

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And finally...

This is a donation ticketed event. Entry price is yours to choose, from £3 to £30 (the average community member chooses to spend £8.79 🙂

We of course understand that these are tough times, so if you are experiencing financial hardship and cannot afford the minimum donation amount, please reach out to el@themarketingmeetup.com and we’ll find a ticket for you (provided capacity hasn't already been reached!) 🙂

Please let your marketing friends and colleagues know about this group too, we hope to build it into a great resource for the community over the coming months and years. Attendance will be taken at this event. If you sign up but don’t show up, this has a knock on effect on event arrangements. If it happens 3 times, you’re outta here! This is simply a measure to allow appropriate respect to the organisers, speakers, sponsors, and your fellow community members 🙂

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See you there!

Register Now