In today’s fast-paced, ever-evolving world of marketing, staying ahead of the curve is essential. With new trends, technologies, and strategies emerging all the time, continuous learning is key. So, we’ve compiled a list of incredible resources to help you upskill, stay informed, and excel in your marketing career. You’re about to become the ultimate marketing guru, so let’s dive right in!
Table of Contents
- The Marketing Meetup (TMM):
- Girls in Marketing (GIM):
- Pretty Little Marketer:
- HubSpot Academy:
- Marketing Week:
- Marketing Examples:
- Everyone Hates Marketers (EHM):
- Mark Ritson’s Mini MBA:
- Google Garage:
- Really Good Emails:
- Very Good Copy:
- SEMrush:
- Ahrefs:
- Watertight Marketing:
The Marketing Meetup (TMM):
Looking for a community of like-minded marketing professionals? The Marketing Meetup is the place for you. This fantastic platform hosts regular webinars and events, connecting marketing enthusiasts with experts from various marketing disciplines. Featuring a diverse range of topics such as SEO, content marketing, and social media, TMM’s engaging presentations and interactive discussions will leave you brimming with inspiration and new ideas. Don’t miss out on this opportunity to expand your network and learn from the best in the industry.
Girls in Marketing (GIM):
Championing female empowerment in the marketing industry, Girls in Marketing is an inclusive community that’s all about supporting, educating, and inspiring women in the field. GIM provides a plethora of resources such as workshops, courses, and mentorship programs to hone your marketing skills, while their blog covers a broad spectrum of topics from industry news to career advice. Additionally, their active social media presence encourages networking and fosters connections with fellow female marketers. So join the GIM movement and find your tribe!
Pretty Little Marketer:
Take a break from traditional textbooks and indulge in the world of Pretty Little Marketer! This engaging blog is all about exploring the creative side of marketing while offering actionable tips and tricks. Expect to find innovative ways to harness the power of storytelling, branding, and design to create compelling marketing campaigns. Delve into this treasure trove of ideas and transform your approach to marketing.
HubSpot Academy:
When it comes to comprehensive marketing education, HubSpot Academy is hard to beat. Offering free online courses on a wide range of subjects such as inbound marketing, content marketing, email marketing, and more, HubSpot Academy is a goldmine of knowledge. Their certification programs provide in-depth training to level-up your marketing skills and bolster your resume.
Marketing Week:
Stay informed about the latest marketing trends, news, and insights with Marketing Week. This online publication covers a wide array of topics from digital and social media marketing to customer experience and branding. Regularly reading Marketing Week ensures you stay up-to-date and ready to adapt to the ever-changing landscape of marketing.
Marketing Examples:
Looking for practical, real-world marketing examples? Marketing Examples has got you covered. This resource provides case studies and analyses of successful marketing campaigns, breaking down the strategies that made them effective. Learn from these real-life examples and apply the lessons to your marketing initiatives.
Everyone Hates Marketers (EHM):
Ditch the jargon and embrace no-nonsense marketing with the “Everyone Hates Marketers” podcast. Host Louis Grenier interviews marketing experts who share their wisdom and debunk the myths surrounding marketing. With insightful discussions and actionable advice, EHM will help you become a marketing manager that people will love.
Mark Ritson’s Mini MBA:
Designed for busy professionals, Mark Ritson’s Mini MBA in Marketing is a 12-week online course that covers the essentials of marketing strategy. This program, taught by an award-winning professor and industry expert, is tailored to help you develop a deep understanding of the marketing landscape, hone your analytical skills, and enhance your strategic decision-making abilities.
Google Garage:
Take advantage of Google’s extensive knowledge in digital marketing by joining their free online courses at Google Garage. From analytics and SEO to social media marketing and online advertising, Google Garage provides essential training for marketing managers in the digital age. Earn certifications and become a Google-accredited marketing professional.
Really Good Emails:
Improve your email marketing game with Really Good Emails, an incredible collection of well-crafted email examples from various industries. Learn from the best practices showcased on the site and get inspired to create effective, visually appealing emails that resonate with your audience.
Very Good Copy:
Polish your copywriting skills with Very Good Copy, a blog dedicated to providing actionable advice, tips, and insights on persuasive writing. In a world where content is king, strong copywriting is a valuable skill for any marketing manager. Soak up the knowledge from this copywriting goldmine.
SEMrush:
Supercharge your search engine marketing and SEO efforts with SEMrush. This comprehensive toolset offers a wealth of data, insights, and functionality to help you dominate search results and gain a competitive edge. From keyword research and competitor analysis to site auditing and backlink monitoring, SEMrush is an essential tool for marketing managers.
Ahrefs:
Another must-have SEO tool is Ahrefs, which offers a wealth of data-driven insights to optimize your website and content. Ahrefs helps you understand your competition, find content gaps, and analyze backlinks to enhance your search engine visibility. A true asset for any marketing manager, Ahrefs ensures your online presence is top-notch.
Watertight Marketing:
Last but not least, Watertight Marketing is a transformative approach to building a sustainable marketing strategy. The concept focuses on plugging the leaks in your marketing funnel to generate consistent sales. Learn from their blog, book, and masterclasses to create a solid, efficient marketing machine for your business.
Armed with these 14 incredible resources, you are now more than prepared to learn, upskill, and excel as a marketing manager.