Hannah Anderson
Despite being an active user of social media since the start, Hannah Anderson never actually thought that sheβd work in a field related to it. She always wanted to be a teacher instead of going into the social media or business industry.
Hannah started her training to become a teacher but still had a passion for social media. She was secretly able to build a network of over 100,000 followers on Facebook and thought it was just a hobby.
By 2014, she had already hit 600,000 followers on her pages, which made her realise the power of social media for the first time in her life. This pushed her into a field related to social media.
Fast-forward to today, Hannah is now the co-founder of a company named Social Chain. Vogue has also featured her as one of the top 25 influential women of the United Kingdom.
Hannah Anderson’s talks with The Marketing Meetup:
The Power of a Small Branded House for Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 As a small business owner, you might be tempted to create multiple brands in an effort to cater to different customer segments or address various needs. However, according to Mark Ritson, a professor at the Mini MBA, small...
Balancing Marketing Budgets for Small Businesses: Embracing ‘The Long and the Short of It’
https://www.youtube.com/embed/FdEUarg9dr8 As a small business owner or marketer, you may face challenges in setting quant objectives and creating a well-balanced marketing budget. According to Mark Ritson, a professor at the Mini MBA, the key to overcoming these...
The Power of Strategy for Marketing Small Businesses: Making Choices for Success
https://www.youtube.com/embed/FdEUarg9dr8 In the fast-paced world of small businesses, it's easy to get caught up in the day-to-day challenges, fighting tactical fires, and focusing on short-term goals. However, Mark Ritson, a professor at the Mini MBA, emphasizes the...
The Art of Pricing for Small Businesses: How to Maximize Profitability and Avoid Common Pitfalls
https://www.youtube.com/embed/FdEUarg9dr8 Pricing is a critical aspect of any business, but for small businesses, getting it right can be a challenge. Mark Ritson, a professor at the Mini MBA, offers valuable insights into the importance of pricing and the strategies...
The Power of Picking on the Big Guy: How Small Brands Can Leverage Positioning Against Market Leaders
https://www.youtube.com/embed/FdEUarg9dr8 When breaking into a market as a small brand, resources are often limited, making it challenging to create a strong share of voice. Mark Ritson, a professor at the Mini MBA, suggests a strategic approach for small businesses...
The Power of Ethnography for Small Businesses: Why Quantitative Numbers Aren’t The Only Answer
https://www.youtube.com/embed/FdEUarg9dr8 In today's data-driven world, quantitative research is often seen as a critical component of the marketing process. However, Mark Ritson, a professor at the Mini MBA, believes that small businesses shouldn't stress about these...
The case for reversing the marketing process for small businesses: Strategy then research
https://www.youtube.com/embed/FdEUarg9dr8 The traditional marketing process of market research, strategy, and finally, tactics, may not always be feasible for small businesses with limited resources. Mark Ritson, a professor at the Mini MBA, suggests an alternative...
Why Market Orientation is Important, Particularly for Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 The myth of the "lone genius" founder, locked away in their garage and single-handedly inventing a game-changing product, has captured the imagination of many aspiring entrepreneurs. However, as Mark Ritson, professor at the...
Top Ten Tips for Marketing Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 A few weeks ago we interviewed the incredibly popular Mark Ritson on his tips for marketing small businesses. Small businesses often face unique challenges when it comes to marketing. Professor Mark Ritson offers ten...
Embracing Life’s Unexpected Opportunities: Advice from Innocent Smoothies’ CMO, Kirsty Hunter
https://www.youtube.com/embed/BIJMyPte_Iw Last week we interviewed the CMO of Innocent Smoothies - Kirsty Hunter, CMO of Innocent Smoothies. To close the interview, we asked her to share her thoughts on what she would have wanted her younger self to know. In this blog...
Date | Time | Speaker | Name | Location | Get yo' space |
---|---|---|---|---|---|
19 Mar | 09:00 - 17:00 GMT | lots of wonderful speakers from the TMM community π | The Marketing Meetup Conference 2026 | London | Sign up here |
14 Oct | 09:00 - 17:00 BST | Movable Ink, /create brings together world-class marketers to step into the future of marketing | Think Summit by Movable Ink | London, South East and East England | Sign up here |
16 Oct | 18:00 - 20:00 BST | Kate Attlee, Owner and Founder at Sabzi | TMM IRL: Behind the Deli – The Sabzi Story | Newquay | Sign up here |
17 Oct | 09:00 - 16:30 BST | Coworking, Cake & Community | Cowork Crew London | London | Sign up here |
21 Oct | 13:30 - 14:30 BST | Emelie Hurlbert, GTM enablement at OpenAI; Danielle Spielmann, Global Brand Manager at Zurich Insurance; and Nick Padmore, Head of Language at Definition | Tone of voice in the time of AI | Online | Sign up here |
21 Oct | 14:00 - 15:00 BST | Peter Weinberg, Co-Founder at Evidenza | How AI is impacting market research | Online | Sign up here |
23 Oct | 18:30 - 21:00 BST | Chima Mmeje, Senior Content Marketing Manager at Moz | Sip & Search Free SEO Meetup: AI Automation Party at BrightonSEO UK (Fringe Event) | Brighton | Sign up here |
28 Oct | 14:00 - 15:00 GMT | with Movable Ink | The Marketing Meetup x Movable Ink – The School of AI | Online | Sign up here |
28 Oct | 14:00 - 15:00 GMT | Mitch Paone (Creative Director at DIA) and Simon Chong (Creative Director at BUCK) | In Motion: How movement shapes modern brands | Online | Sign up here |
28 Oct | 18:00 - 20:00 GMT | Dan Wiggins, Founder at RedCore Digital | TMM IRL: SEO vs GEO – Separating Strategy from Speculation | Liverpool | Sign up here |
4 Nov | 14:00 - 15:00 GMT | Ryan Lisk, Founder of Hybrid Legal | AI & The Law: What marketers need to know | Online | Sign up here |
4 Nov | 18:00 - 20:00 GMT | Elle Kendall, Marketing and Comms Manager at Green Valley Industrial Supplies Ltd | TMM IRL: Your Feed is Failing. Broken Algorithm? Or Just Bad Content? | Norwich | Sign up here |
5 Nov | 18:15 - 19:45 GMT | Louise Brogan, LinkedIn consultant | TMM IRL: Raise Your Visibility on LinkedIn – a masterclass | Dublin | Sign up here |
6 Nov | 18:00 - 20:00 GMT | Jonny Tooze, Entrepreneur & Advisor at Pimms Associates | TMM IRL: Climbing Mount LinkedIn | Guildford | Sign up here |
6 Nov | 18:00 - 20:00 GMT | Nick Crawford, Founder at Twist Consultacy | TMM IRL: From Dogs to Giraffes – Marketing models with a twist | Northampton | Sign up here |
7 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Joe Glover | Cowork Crew: How to build a bare minimum marketing strategy | Cambridge | Sign up here |
11 Nov | 17:30 - 20:00 GMT | Kirsty Ostell, MD at O Agency and Michele Gettins, CMO at iamproperty with Natasha McDonough, Founder & MD at MMC Research | TMM IRL: Market research β Using the Power of Customer Insights to Fuel Campaigns | Newcastle | Sign up here |
11 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Manchester | Manchester | Sign up here |
11 Nov | 18:00 - 20:00 GMT | Zoe Hanson, The Podcast Lady | TMM IRL: Podcasting for Business | Southampton | Sign up here |
11 Nov | 18:00 - 20:00 GMT | Heather Pownall, Founder at Heather's Media Hub | TMM IRL: It’s not the tech, it’s the strategy – how to turn a podcast into marketing gold | Fife | Sign up here |
12 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Portsmouth | Portsmouth | Sign up here |
12 Nov | 18:00 - 20:00 GMT | Alex Hamilton-Wright, Chair of the Board at The Marketing Meetup and The Keynote Club | TMM IRL: Presenting design – lessons from the theatre of war | London | Sign up here |
13 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Glen Stout | Cowork Crew: How to make your website visitors say: “shut up and take my money”Cowork Crew: Inside-Out Personal Branding | Reading | Sign up here |
13 Nov | 18:30 - 20:30 CET | Amin Ebadi, founder at Tartare AI | TMM IRL: Data in Marketing – Itβs Not the Tech, Itβs the Culture | Geneva | Sign up here |
17 Nov | 18:00 - 20:30 GMT | Panel presenters to be confirmed! | TMM IRL: a community-led panel discussion | Ashford | Sign up here |
18 Nov | 17:00 - 19:00 EST | Mohamed Hamad (He/Him), Founder at Third Wunder | TMM IRL: How to Build a Cycle of Growth with a New Marketing Framework | Montreal | Sign up here |
18 Nov | 18:00 - 20:00 GMT | Emily Mellor and Paul Taylor, Co-founders at DUO | TMM IRL: The value of collaboration in the branding process | Leeds | Sign up here |
18 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Cambridge | Cambridge | Sign up here |
19 Nov | 17:30 - 20:00 GMT | Kate Sikora, Managing Partner at Noble Performance; and Dominic Baliszewski, Co-Founder at Yours Sincerely | TMM IRL: What a Difference a Year Makes – Search in 2025 and the Road Ahead | Bristol and Bath | Sign up here |
20 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Emily Jones | Cowork Crew: 6 steps to website success | Northampton | Sign up here |
20 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Birmingham | Birmingham | Sign up here |
20 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Nottingham | Nottingham | Sign up here |
20 Nov | 18:00 - 20:00 GMT | Bex Fisher, Partnerships & Events Manager at Hattingley Valley Wines Limited | TMM IRL: Service with a Smile – The Secret Weapon in Marketing | Winchester | Sign up here |
26 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Exeter | Exeter | Sign up here |
27 Nov | 18:00 - 20:00 GMT | Natasha Jones, Commercial Director at Fairfields Farm | TMM IRL: Creative collaboration and B2B marketing | Ipswich | Sign up here |
27 Nov | 18:00 - 20:00 GMT | Speakers to be confirmed! | TMM IRL: Lancashire | Lancashire | Sign up here |
12 Feb | 18:00 - 20:00 GMT | Nick Crawford, Founder at Twist Consultancy | TMM IRL: From AI frustration to AI confidence – the framework that actually works | Peterborough | Sign up here |
26 Feb | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Bournemouth | Bournemouth | Sign up here |