Hannah Anderson
Despite being an active user of social media since the start, Hannah Anderson never actually thought that sheโd work in a field related to it. She always wanted to be a teacher instead of going into the social media or business industry.
Hannah started her training to become a teacher but still had a passion for social media. She was secretly able to build a network of over 100,000 followers on Facebook and thought it was just a hobby.
By 2014, she had already hit 600,000 followers on her pages, which made her realise the power of social media for the first time in her life. This pushed her into a field related to social media.
Fast-forward to today, Hannah is now the co-founder of a company named Social Chain. Vogue has also featured her as one of the top 25 influential women of the United Kingdom.
Hannah Anderson’s talks with The Marketing Meetup:
Derek Sivers: The Power of Enthusiasm and the Journey of Derek Sivers in Growing CD Baby
https://www.youtube.com/embed/u5cRw3Ffvqc Derek Sivers, the founder of CD Baby, shares his experience of growing the company with Joe Glover. In this blog post, we will explore key points from their conversation, focusing on the importance of enthusiasm, finding one's...
The Power of a Small Branded House for Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 As a small business owner, you might be tempted to create multiple brands in an effort to cater to different customer segments or address various needs. However, according to Mark Ritson, a professor at the Mini MBA, small...
Balancing Marketing Budgets for Small Businesses: Embracing ‘The Long and the Short of It’
https://www.youtube.com/embed/FdEUarg9dr8 As a small business owner or marketer, you may face challenges in setting quant objectives and creating a well-balanced marketing budget. According to Mark Ritson, a professor at the Mini MBA, the key to overcoming these...
The Power of Strategy for Marketing Small Businesses: Making Choices for Success
https://www.youtube.com/embed/FdEUarg9dr8 In the fast-paced world of small businesses, it's easy to get caught up in the day-to-day challenges, fighting tactical fires, and focusing on short-term goals. However, Mark Ritson, a professor at the Mini MBA, emphasizes the...
The Art of Pricing for Small Businesses: How to Maximize Profitability and Avoid Common Pitfalls
https://www.youtube.com/embed/FdEUarg9dr8 Pricing is a critical aspect of any business, but for small businesses, getting it right can be a challenge. Mark Ritson, a professor at the Mini MBA, offers valuable insights into the importance of pricing and the strategies...
The Power of Picking on the Big Guy: How Small Brands Can Leverage Positioning Against Market Leaders
https://www.youtube.com/embed/FdEUarg9dr8 When breaking into a market as a small brand, resources are often limited, making it challenging to create a strong share of voice. Mark Ritson, a professor at the Mini MBA, suggests a strategic approach for small businesses...
The Power of Ethnography for Small Businesses: Why Quantitative Numbers Aren’t The Only Answer
https://www.youtube.com/embed/FdEUarg9dr8 In today's data-driven world, quantitative research is often seen as a critical component of the marketing process. However, Mark Ritson, a professor at the Mini MBA, believes that small businesses shouldn't stress about these...
The case for reversing the marketing process for small businesses: Strategy then research
https://www.youtube.com/embed/FdEUarg9dr8 The traditional marketing process of market research, strategy, and finally, tactics, may not always be feasible for small businesses with limited resources. Mark Ritson, a professor at the Mini MBA, suggests an alternative...
Why Market Orientation is Important, Particularly for Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 The myth of the "lone genius" founder, locked away in their garage and single-handedly inventing a game-changing product, has captured the imagination of many aspiring entrepreneurs. However, as Mark Ritson, professor at the...
Top Ten Tips for Marketing Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 A few weeks ago we interviewed the incredibly popular Mark Ritson on his tips for marketing small businesses. Small businesses often face unique challenges when it comes to marketing. Professor Mark Ritson offers ten...
| Date | Time | Speaker | Name | Location | Get yo' space |
|---|---|---|---|---|---|
| 19 Mar | 09:00 - 17:00 GMT | lots of wonderful speakers from the TMM community ๐ | The Marketing Meetup Conference 2026 | London | Sign up here |
| 27 Jan | 08:45 - 12:00 CET | Three expert-led panels, with insights from go-to-market specialists in Spain | Next Market Live by Weglot (in person and online). An event for growth-driven marketers | Online | Sign up here |
| 27 Jan | 14:00 - 15:00 GMT | Ali Wood, Head of Partnerships UK at Intuit Mailchimp | The underestimated channel: How to make the most from SMS | Online | Sign up here |
| 27 Jan | 18:00 - 20:00 GMT | Gina Buckle, Founder of Hoot Copy | TMM IRL: Could trying out live comedy make you a better marketer in 2026? | Leeds | Sign up here |
| 27 Jan | 18:00 - 20:00 GMT | Dave Harland, The Word Man | TMM IRL: How to be unfakeable – why humour is humanity’s last stand | Lancashire | Sign up here |
| 28 Jan | 18:00 - 20:00 GMT | Barnaby St Anton, Senior Digital Marketing Manager at Optix Solutions | TMM IRL: How to win trends with influencer peers | Exeter | Sign up here |
| 28 Jan | 18:30 - 20:30 EST | Shiv Narayanan, President & Founder, How To SaaS | TMM IRL: How to Build a 2026 Budget that Turns Marketing Into a Revenue Engine | Toronto | Sign up here |
| 29 Jan | 09:00 - 17:00 GMT | Gus Bhandal, LinkedIn strategist and founder of The Squeeze | Hive – Ask Me Anything: Personal Branding on Linkedin | Online | Sign up here |
| 29 Jan | 18:00 - 20:00 GMT | Colette George, PPC Strategist at 21 Degrees Digital | TMM IRL: Why your unique journey is your strongest asset | Sheffield | Sign up here |
| 29 Jan | 18:00 - 20:00 GMT | Lee Bradshaw, Growth Manager at Hewitt Matthews Group | TMM IRL: An Agile Approach to CRO | Winchester | Sign up here |
| 3 Feb | 16:00 - 17:00 GMT | Dani Spires, VP of Digital at Asana | The ten productivity habits of top performing marketing teams | Online | Sign up here |
| 4 Feb | 18:00 - 20:00 GMT | Geoff Roy, Director at Leapfrog Internet Marketing | TMM IRL: Getting found by ChatGPT | Fleet | Sign up here |
| 4 Feb | 18:00 - 20:00 CET | Karla Hernรกndez, Global Social Media Insights Manager at Booking.com; and Penny Warnock, Content Lead at Contentoo | TMM IRL: Running influencer campaigns for global audiences, & Planning, organising, and creating engaging content in 2026 | Amsterdam | Sign up here |
| 5 Feb | 08:00 - 12:00 GMT | Tessa Grint, Global Leadership Architect | Hive – Ask Me Anything: Career Growth | Online | Sign up here |
| 5 Feb | 09:00 - 16:30 GMT | Coworking, Cake & Laura Summers | Cowork Crew: Why social media is about connection not selling | Reading | Sign up here |
| 5 Feb | 18:00 - 20:00 GMT | Natalie Forkin, Strategic Leadership and Communications Coach | TMM IRL: Reclaiming real connection in a digital world | Lincoln | Sign up here |
| 5 Feb | 18:00 - 19:00 GMT | Jay Acunzo, Advisor, Author, Speaking & Storytelling Consultant | Host Better Webinars: Captivate an Audience | Online | Sign up here |
| 10 Feb | 14:00 - 15:00 GMT | Rebecca Hughes-Pilkington, Head of PPC at Exposure Ninja | How to get the most from paid advertising spend | Online | Sign up here |
| 10 Feb | 18:00 - 20:00 GMT | Osh Rice, Founder & MD of Daydot | TMM IRL: Small Changes. Big Results. What weโve learned from testing hundreds of real ideas | Brighton | Sign up here |
| 11 Feb | 18:00 - 20:00 GMT | Rae Dillon, Founder of CopywriteRight | TMM IRL: Expand Your Audience Using the Impact of Language | Milton Keynes | Sign up here |
| 12 Feb | 09:00 - 16:30 GMT | Coworking, Cake & Vanessa Anderson | Cowork Crew: The Accidental Agency – how marketing influenced our pivot | Northampton | Sign up here |
| 12 Feb | 09:00 - 17:00 GMT | Sophie Cross, Founder at Freelancer Magazine | Hive – Ask Me Anything: Freelance Focus | Online | Sign up here |
| 12 Feb | 18:00 - 20:00 GMT | Jodie Goodchild, CEO & Founder of Known For | TMM IRL: The Evolution of Corporate Communication – From Outbound Noise to Personal Business Branding | Portsmouth | Sign up here |
| 12 Feb | 18:00 - 20:00 GMT | Nick Crawford, Founder at Twist Consultancy | TMM IRL: From AI frustration to AI confidence – the framework that actually works | Peterborough | Sign up here |
| 13 Feb | 09:00 - 16:30 GMT | Coworking, Cake & Nick Crawford | Cowork Crew: From AI frustration to AI confidence | Cambridge | Sign up here |
| 13 Feb | 09:00 - 16:30 GMT | Coworking, Cake & Simon Elliott | Cowork Crew: 13.4 Tips On How To Make GREAT video | London | Sign up here |
| 13 Feb | 09:00 - 16:30 GMT | Coworking, Cake & David Patrykowski | Cowork Crew: How tracking the right data saved my business | Birmingham | Sign up here |
| 17 Feb | 18:00 - 20:00 GMT | Dave Smithbury, Head of Marketing at Street Group | TMM IRL: Trailblazing in a tuk tuk | Liverpool | Sign up here |
| 19 Feb | 09:00 - 15:00 GMT | John McKie, Founder of G.O.A.T. Marketing Globa | Hive โ Ask Me Anything: Email Marketing | Online | Sign up here |
| 23 Feb | 18:00 - 20:00 GMT | Ruchi Aul, Founder at Knowmera | TMM IRL: Sus It Out – Rethinking sustainability so it sticks | Guildford | Sign up here |
| 24 Feb | 18:00 - 20:00 GMT | Anna Payne, Business Growth Strategist and Consultant | TMM IRL: Better sales, better business – Practical ways to level up your sales for 2026 | Fife | Sign up here |
| 26 Feb | 18:00 - 20:00 GMT | Phil Heywood, Head of Experience at Netcel | TMM IRL: Generation is cheap, but judgement is rare โ why AI changes creation, not creativity | Bournemouth | Sign up here |
| 4 Mar | 18:00 - 20:30 GMT | Speaker to be confirmed! | TMM IRL: Ashford | Ashford | Sign up here |
| 5 Mar | 18:00 - 20:00 GMT | Stephanie Sykes-Dugmore, Head of Collections and Research at Silverstone Museum | TMM IRL: Driven by History – Women in Motorsport at Silverstone Museum | Northampton | Sign up here |
| 10 Mar | 17:30 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Newcastle | Newcastle | Sign up here |
| 10 Mar | 18:00 - 20:00 GMT | Keith Wilson, Director of Income and Engagement at Hampshire and Isle of Wight Air Ambulance | TMM IRL: Changing cultures – from fundraising to storytelling | Southampton | Sign up here |
| 12 Mar | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Birmingham | Birmingham | Sign up here |
| 12 Mar | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Edinburgh | Edinburgh | Sign up here |
| 12 Mar | 18:00 - 20:00 GMT | Anna from Midnight Blue, Fiona from Attention Seeker, and a special SEO guest TBC ๐ | TMM IRL: The Marketing Meetup Hertfordshire – Getting Found in an AI-First World | Hertfordshire | Sign up here |
| 17 Mar | 17:30 - 20:00 GMT | Lynne Elvins, Creator of Design Serving Life; and Sonja Nisson, Author of Valuable Content Marketing | TMM IRL: Design and Content Serving Life – Valuable principles for ethical, human-centred marketing | Bristol and Bath | Sign up here |
| 17 Mar | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Cambridge | Cambridge | Sign up here |
| 17 Mar | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Norwich | Norwich | Sign up here |
| 19 Mar | 17:00 - 18:00 GMT | Jay Acunzo, Advisor, Author, Speaking & Storytelling Consultant | Host Better Webinars: Registrants to Revenue | Online | Sign up here |
| 22 Apr | 18:00 - 20:00 BST | Max Denning, Web Growth Specialist: SEO, GEO & CRO at Pluxee | TMM IRL: Is SEO Dead? Future-Proofing Digital Marketing for the Age of AI Search | Reading | Sign up here |