Hannah Anderson
Despite being an active user of social media since the start, Hannah Anderson never actually thought that sheβd work in a field related to it. She always wanted to be a teacher instead of going into the social media or business industry.
Hannah started her training to become a teacher but still had a passion for social media. She was secretly able to build a network of over 100,000 followers on Facebook and thought it was just a hobby.
By 2014, she had already hit 600,000 followers on her pages, which made her realise the power of social media for the first time in her life. This pushed her into a field related to social media.
Fast-forward to today, Hannah is now the co-founder of a company named Social Chain. Vogue has also featured her as one of the top 25 influential women of the United Kingdom.
Hannah Anderson’s talks with The Marketing Meetup:
The Art of Pricing for Small Businesses: How to Maximize Profitability and Avoid Common Pitfalls
https://www.youtube.com/embed/FdEUarg9dr8 Pricing is a critical aspect of any business, but for small businesses, getting it right can be a challenge. Mark Ritson, a professor at the Mini MBA, offers valuable insights into the importance of pricing and the strategies...
The Power of Picking on the Big Guy: How Small Brands Can Leverage Positioning Against Market Leaders
https://www.youtube.com/embed/FdEUarg9dr8 When breaking into a market as a small brand, resources are often limited, making it challenging to create a strong share of voice. Mark Ritson, a professor at the Mini MBA, suggests a strategic approach for small businesses...
The Power of Ethnography for Small Businesses: Why Quantitative Numbers Aren’t The Only Answer
https://www.youtube.com/embed/FdEUarg9dr8 In today's data-driven world, quantitative research is often seen as a critical component of the marketing process. However, Mark Ritson, a professor at the Mini MBA, believes that small businesses shouldn't stress about these...
The case for reversing the marketing process for small businesses: Strategy then research
https://www.youtube.com/embed/FdEUarg9dr8 The traditional marketing process of market research, strategy, and finally, tactics, may not always be feasible for small businesses with limited resources. Mark Ritson, a professor at the Mini MBA, suggests an alternative...
Why Market Orientation is Important, Particularly for Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 The myth of the "lone genius" founder, locked away in their garage and single-handedly inventing a game-changing product, has captured the imagination of many aspiring entrepreneurs. However, as Mark Ritson, professor at the...
Top Ten Tips for Marketing Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 A few weeks ago we interviewed the incredibly popular Mark Ritson on his tips for marketing small businesses. Small businesses often face unique challenges when it comes to marketing. Professor Mark Ritson offers ten...
Embracing Life’s Unexpected Opportunities: Advice from Innocent Smoothies’ CMO, Kirsty Hunter
https://www.youtube.com/embed/BIJMyPte_Iw Last week we interviewed the CMO of Innocent Smoothies - Kirsty Hunter, CMO of Innocent Smoothies. To close the interview, we asked her to share her thoughts on what she would have wanted her younger self to know. In this blog...
Inside Innocent Smoothies’ Social Media Strategy: Creating Engaging and Authentic Conversations
https://www.youtube.com/embed/BIJMyPte_Iw Innocent Smoothies is well-known for its off-the-cuff and reactionary social media presence, particularly on Twitter. In a recent interview with the CMO of Innocent Smoothies, Kirsty Hunter, shared insights into how their...
The Secret to Innocent Smoothies’ Winning Content Strategy: Embracing the Power of the Brief
https://www.youtube.com/watch?v=BIJMyPte_Iw Innocent Smoothies, a brand synonymous with delicious drinks, has captivated customers not only with its products but also with its engaging content across various platforms. The secret behind their brilliant content ideas?...
Ten things I wish I had known when I was 25 – Jon Evans, System1 & The Uncensored CMO
https://spotifyanchor-web.app.link/e/eSLMh2Bk8xb GUEST: Jon Evans, Host of Uncensored CMO & Chief Customer Officer at System1Group Ten Things I Wish I Knew When I Was 25 If only we knew then what we know now! That notion recently prompted The Marketing Meetup...
Date | Time | Speaker | Name | Location | Get yo' space |
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25 Jul | 12:00 - 13:00 BST | Joe Glover Co-Founder at The Marketing Meetup, Harriet Meyer Award-winning journalist and founder of AI for Media, Heather Murray Generative AI expert and top global MarTech influencer | AI on Trial | Online | Sign up here |
28 Jul | 18:00 - 20:30 BST | Dr Julia Jones, Founder of health-tech startup Holidity | TMM IRL: The Art of the Pivot – when, why and how to change your plans | Ashford | Sign up here |
8 Aug | 09:00 - 16:30 BST | Coworking, Cake & Ryan Percival | Cowork Crew: making LinkedIn a manageable, and possibly even enjoyable, part of your routine. | Cambridge | Sign up here |
14 Aug | 09:00 - 16:30 BST | Coworking, Cake & Tom Garfield | Cowork Crew: How to sell without selling your soul | Reading | Sign up here |
21 Aug | 09:00 - 16:30 BST | Coworking, Cake & Tazmin Suleman | Cowork Crew: Burn bright, not out. How to succeed on your terms. | Northampton | Sign up here |
2 Sep | 18:00 - 20:00 BST | Rae Dixon, Senior Brand Manager at Gattaca | TMM IRL: Portsmouth | Portsmouth | Sign up here |
2 Sep | 18:00 - 20:00 BST | Abi Sea, Content and Messaging Specialist | TMM IRL: Fife | Fife | Sign up here |
9 Sep | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Why collecting courage receipts will change your life (and it will) | Manchester | Sign up here |
9 Sep | 18:00 - 20:00 BST | Mette Davis, Course Leader for the Cannes Lions Creative MBA | TMM IRL: Creativity that cuts through – what Cannes Lions 2025 taught us about marketing that really makes a difference | Ipswich | Sign up here |
9 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Southampton | Southampton | Sign up here |
10 Sep | 18:00 - 20:00 BST | Sally Henderson, High-Stakes Leadership Mentor | TMM IRL: Why purpose is not enough, and what to do about it | London | Sign up here |
11 Sep | 18:00 - 20:00 BST | Silvia Coletto, Founder of The Paid Ads School | TMM IRL: Are You Ready For Ads? The Speedrun Edition ππΌββοΈ π¨ π¨ | Northampton | Sign up here |
16 Sep | 17:00 - 19:00 EDT | Julia Grandoni VP of Digital Ad Production at Maxy Media Inc & Trendzi | TMM IRL: How to Leverage TikTok | Montreal | Sign up here |
17 Sep | 17:30 - 20:00 BST | Yoni Ross, Agency Leader and Ben Hope, Marketing Director at Bauer Media Outdoor UK | TMM IRL: Lights, memory, action | Bristol and Bath | Sign up here |
18 Sep | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Why collecting courage receipts will change your life (and it will) | Birmingham | Sign up here |
18 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Nottingham | Nottingham | Sign up here |
18 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Winchester | Winchester | Sign up here |
23 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Cambridge | Cambridge | Sign up here |
24 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Exeter | Exeter | Sign up here |
25 Sep | 18:00 - 20:00 BST | Luan Wise, Social Media Marketing Consultancy & Training | TMM IRL: AI and Authenticity – Striking the Right Balance for Your Social Media Content | Edinburgh | Sign up here |
7 Oct | 18:00 - 20:00 BST | Members of our community π | TMM IRL: Lightning talks from our brilliant community! | Wrexham | Sign up here |
9 Oct | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Hertfordshire | Hertfordshire | Sign up here |
9 Oct | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Sheffield | Sheffield | Sign up here |
15 Oct | 18:00 - 20:00 BST | Andrew Cock-Starkey, Founder at <a href=https://optimisey.com/ target=β_blank rel=βnoopenerβ>Optimisey</a> | TMM IRL: SEO – What to Do When You Canβt Do It All | Milton Keynes | Sign up here |
19 Mar | 09:00 - 17:00 GMT | lots of wonderful speakers from the TMM community π | The Marketing Meetup Conference 2026 | London | Sign up here |