John Espirian

John Espirian

John at heart is a technical copywriter working for himself having previously held roles at Sky and Fujistu, although we hope he won’t mind us saying that we also consider him one of the most useful sources for Linkedin knowledge on the web. Specifically, John focuses on organic Linkedin, which is where our focus is in this session. John is also the recent author of ‘Content DNA’ which is available on Amazon right now.

Work aside, John is an interesting chap despite an unfortunate affection for Liverpool FC – we’ve still got my fingers crossed the season will be cancelled before they can be crowned champions. John is a Lord (technically), his first music purchase was ‘’Informer’ by Snow’ and John also voted 162 for Leona Lewis to win the X factor back in 2006, which we’re not sure is something to be proud of.

 

John Espirian’s talks with The Marketing Meetup:

SEO first aid with Ahrefs – Your questions answered!

SEO first aid with Ahrefs – Your questions answered!

by | Jan 27, 2023 |

https://www.youtube.com/embed/RxffKBDBdn4 🚑 An SEO first-aid session with our friends at Ahrefs Read time: 4 minutes Questions as they appeared in video... 00.11 - My company has a website built using Bootstrap framework and we're finding SEO quite challenging. I am...

We need to talk about loyalty

We need to talk about loyalty

by | Jan 4, 2023 |

Writing by John Lyons - A senior marketer with 20+ years as a consultant and both agency & client side, including founding and exiting two agencies, Sales & Marketing Director at the NDL Group and as senior manager on the global loyalty program for The LEGO...

How to Write a Good Marketing CV – CV Examples

How to Write a Good Marketing CV – CV Examples

by | Nov 23, 2022 |

Writing CVs is a thankless task. There is the creation. Then the guessing. Then the second-guessing. And that's before you've even started sending it off and getting feedback (or lack thereof!) We recognised this, so invited Dominic from Brand Recruitment to share...

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DateTimeSpeakerNameLocation
13 Aug16:00 - 17:00 BSTSam Balter, Head of Content at Wistia; and Greg Kelly, Director, Technology Partnerships at WebflowWhere to Put Video on Pages That ConvertOnlineSign up here
21 Aug16:00 - 17:00 BSTWistia legends Sam Balter, Head of Content and Brendan Schwartz, Co-Founder & CTOVideo MCP Workshop: Using AI Agents to Power Video WorkflowsOnlineSign up here
25 Aug18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: Leamington SpaLeamington SpaSign up here
3 Sep18:00 - 20:00 BSTSpeaker to be confirmedTMM IRL: BournemouthBournemouthSign up here
8 Sep17:30 - 20:00 BSTDan Appleby, Managing Director at Drummond CentralTMM IRL: NewcastleNewcastleSign up here
8 Sep17:30 - 19:30 BSTSpeaker to be confirmed! TMM IRL: ManchesterManchesterSign up here
9 Sep18:00 - 20:00 BSTShare challenges and tap into the experience of the TMM Bucks communityTMM IRL: The Reading Room RoundtableBuckinghamshireSign up here
14 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: GuildfordGuildfordSign up here
14 Sep18:30 - 20:30 ADTSpeaker to be confirmed!TMM IRL: HalifaxHalifaxSign up here
15 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: NorwichNorwichSign up here
15 Sep18:00 - 20:00 BSTEthan Lambert, Director at Run At Light MediaTMM IRL: Mastering Google AI – What Real-World Testing RevealsLiverpoolSign up here
15 Sep18:00 - 20:00 BSTSpeaker to be confirmed! TMM IRL: WrexhamWrexhamSign up here
15 Sep18:00 - 20:00 BSTAndrew Rich, Quality Assurance Tester at Vially; and Sean Tobin, Growth Manager at .IE Domain Registry TMM IRL: What are Digital Accessibility & Trust? An Evening with Vially & .IEDublinSign up here
16 Sep17:30 - 20:00 BSTan Open Space session with the community 😊 TMM IRL: Marketing ideas, challenges, and discussion with the TMM communityBristol and BathSign up here
16 Sep18:00 - 20:30 BSTSpeaker to be confirmed!TMM IRL: AshfordAshfordSign up here
16 Sep18:00 - 20:00 BSTNisha Haq, Founder at Iggy & LimeTMM IRL: Every Picture Tells a Story — But Is It the Story You Intended?PortsmouthSign up here
16 Sep18:00 - 20:00 BSTTim Bond, Founder at CogniScaleTMM IRL: Beyond the chatbot – what’s next for AI in marketing teamsBrightonSign up here
16 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: FleetFleetSign up here
17 Sep18:00 - 20:00 BSTRudy Heywood, Founder at Famous WolfTMM IRL: Heritage Brands vs Brands With Heritage (Why Standing Still Is the Most Dangerous Move You Can Make)BirminghamSign up here
17 Sep18:00 - 20:00 BSTHarmeet Singh, Co-Founder at Axies DigitalTMM IRL: The Tribal Brand – Why Community is the Ultimate Marketing Strategy in an Age of Loneliness  NorthamptonSign up here
17 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: LincolnLincolnSign up here
17 Sep18:00 - 20:00 BSTNik Venios, Founder at The Ideas Agency; and Amy Bott, Marketing Director, ex-Snug, Victoria Plum & GymsharkTMM IRL: Conquering Q4CheltenhamSign up here
17 Sep18:00 - 20:00 EESTSpeaker to be confirmed!TMM IRL: Cluj NapocaCluj NapocaSign up here
22 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: LeedsLeedsSign up here
22 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: CambridgeCambridgeSign up here
22 Sep18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: LancashireLancashireSign up here
23 Sep18:00 - 20:00 BSTBecky Brennan, Head of Marketing at Simpkins EdwardsTMM IRL: Making marketing work (when big ideas don’t)ExeterSign up here
23 Sep18:00 - 20:00 BSTDuarte Garrido, Co-Founder at DOJO AITMM IRL: London BrixtonLondonSign up here
29 Sep18:00 - 20:00 BSTKaty Air & Chris Thornton, Co-Founders at AirgonomicsTMM IRL: Turning blocks into business breakthroughsFifeSign up here
30 Sep18:00 - 20:00 BSTEloise Leeson-Smith, Founder & Linguist at Olim | Next-Level CommunicationsTMM IRL: Know What You Stand For — Then Say It!SouthamptonSign up here
7 Oct18:00 - 20:00 BSTRyan Percival, Founder at Social with RyanTMM IRL: LinkedIn, with a planMilton KeynesSign up here
15 Oct18:00 - 20:00 BSTRobin Williams, Digital Consultant - Strategy, Delivery & GrowthTMM IRL: AI Did the Coding. I Did the Thinking. Here’s What I LearnedSheffieldSign up here
21 Oct18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: ReadingReadingSign up here
29 Oct18:00 - 20:00 GMTSpeaker to be confirmed!TMM IRL: WinchesterWinchesterSign up here
12 Nov18:00 - 20:00 GMTNikki Pilkington, SEO Consultant and SEO Content Specialist TMM IRL: the SEO to do list that fits on a post it notePeterboroughSign up here
12 Nov18:00 - 20:00 GMTMarketing Round Table | The Marketing Meetup, St AlbansTMM IRL: Bring Your Marketing Challenge. Leave With A Plan.St AlbansSign up here