John Espirian

John Espirian

John at heart is a technical copywriter working for himself having previously held roles at Sky and Fujistu, although we hope he won’t mind us saying that we also consider him one of the most useful sources for Linkedin knowledge on the web. Specifically, John focuses on organic Linkedin, which is where our focus is in this session. John is also the recent author of ‘Content DNA’ which is available on Amazon right now.

Work aside, John is an interesting chap despite an unfortunate affection for Liverpool FC – we’ve still got my fingers crossed the season will be cancelled before they can be crowned champions. John is a Lord (technically), his first music purchase was ‘’Informer’ by Snow’ and John also voted 162 for Leona Lewis to win the X factor back in 2006, which we’re not sure is something to be proud of.

 

John Espirian’s talks with The Marketing Meetup:

9 best marketing blogs in 2023

It was fascinating doing some interviews with the community the other day. One of their biggest problems wasn’t finding good information – it was prioritising which good information source to pick that day! Here’s nine (plus a bonus!) I read on the regs, that I hope will be useful for you too.

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DateTimeSpeakerNameLocation
21 May14:00 - 15:00 BSTAmy Woods, CEO & Founder at Content 10xHow to Build a Social Content Calendar You Can Actually MaintainOnlineSign up here
21 May18:00 - 20:00 BSTDré Picart, Co-Founder at TriberaTMM IRL: The Human Value in Marketing in a world of AIBirminghamSign up here
28 May09:30 - 10:30 BSTNicola O'Rourke, Director & CPT Expert Joy Consulting & Anna Henwood, CEO StickybeakThe UK Food & Drink Expo UnpackedOnlineSign up here
28 May16:00 - 17:00 BSTElise Beck, Senior Director of Product Marketing at Wistia; and Maggie Philbin, Senior Product Manager at HubSpotFrom Webinar Engagement to PipelineOnlineSign up here
3 Jun18:30 - 20:30 EDTElizabeth Monier-Williams, Marketing ConsultantTMM IRL: LinkedIn Glow-Up – Presenting Your Best SelfTorontoSign up here
5 Jun09:00 - 16:30 BSTCoworking, Cake & Xandrina AlldayCowork Crew: Where to Focus on Social Media in 2026 (and What to Stop Wasting Time On)CambridgeSign up here
5 Jun09:00 - 16:30 BSTCoworking, Cake & Glen StoutCowork Crew: Make your website visitors say “shut up and take my money”Milton KeynesSign up here
8 Jun18:00 - 20:00 BSTLiz Ramsden, Director and Coach at The Hobbs ConsultancyTMM IRL: Making Friends With Your Stress ResponseGuildfordSign up here
9 Jun15:00 - 18:00 BSTMultiple speakers - SE Ranking x PlanableStop thinking in channels. Start building ecosystems.OnlineSign up here
10 Jun18:00 - 20:00 BSTLeesa Morris, Brand Story Copywriter & Published AuthorTMM IRL: It’s Not About You. How to Tell a Brand Story That’s All About Your Ideal ClientMilton KeynesSign up here
12 Jun09:00 - 16:30 BSTCoworking, Cake & Steve SimmondsCowork Crew: Sales & KindnessLondonSign up here
12 Jun09:00 - 16:30 BSTCoworking, Cake & Glen StoutCowork Crew: AI and SEO – What’s Changing and How to AdaptBirminghamSign up here
16 Jun18:00 - 20:00 BSTRichard Midgley, Founder of PonderosaTMM IRL: Outthinking the Competition: Lessons from the Most Powerful BrandsLeedsSign up here
16 Jun18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: LiverpoolLiverpoolSign up here
16 Jun18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: Leamington SpaLeamington SpaSign up here
18 Jun09:00 - 16:30 BSTCoworking, Cake & Dave JamesCowork Crew: Speaking without FreakingNorthamptonSign up here
18 Jun18:00 - 20:00 BSTIan Bamford, Founder at Foundry12TMM IRL: Stop Gambling With Growth. Big or Small, Brand is Your Greatest De-riskerHertfordshireSign up here
18 Jun18:30 - 20:30 CESTClaudia Vaccarone, Strategic Communications & Inclusion Strategy ConsultantTMM IRL: Mind your language – bias, culture and communication that includesGenevaSign up here
23 Jun18:00 - 20:00 BSTSpeaker to be announced! TMM IRL: FifeFifeSign up here
23 Jun18:00 - 20:00 EESTSpeaker to be confirmed!TMM IRL: Cluj NapocaSign up here
24 Jun18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: ReadingReadingSign up here
25 Jun18:00 - 20:00 BSTDave Endsor, Social Media Strategist and Founder at Chapter and Collette Pratt, Senior Programmatic Strategist at ImpressionTMM IRL: Building social media communities with real business impactNottinghamSign up here
26 Jun09:00 - 16:30 BSTCoworking, Cake & Penny BrazierCowork Crew: Write for connection first, conversion secondLeedsSign up here
8 Jul18:00 - 20:00 BSTSpeaker to be confirmed! TMM IRL: WrexhamWrexhamSign up here
8 Jul18:00 - 19:30 BSTAn Open Space session with folks from the community TMM IRL: BuckinghamshireBuckinghamshireSign up here
9 Jul18:00 - 20:00 BSTPhilip Ainsworth, Founder at BEVAMOTMM IRL: Celebrity brands – boom or bust in the UK?PeterboroughSign up here
14 Jul17:30 - 20:00 BSTSpeaker to be confirmedTMM IRL: NewcastleNewcastleSign up here
14 Jul18:00 - 20:00 BSTSpeaker to be confirmedTMM IRL: ManchesterManchesterSign up here
15 Jul17:30 - 20:00 BSTRob Harrison-Plastow, Founder and CEO at Emotive Strategy StudioTMM IRL: The Logic Of Emotion – Why Nothing Is Irrational & What To Do About ItBristol and BathSign up here
15 Jul18:00 - 20:00 BSTBecky Brennan, Head of MarketingTMM IRL: ExeterExeterSign up here
15 Jul18:00 - 20:30 BSTSpeaker to be confirmed!TMM IRL: AshfordAshfordSign up here
16 Jul18:00 - 20:00 BSTBen Jayston, Head of SMB SEO at GAIN Performance AccelerateTMM IRL: What SMBs can learn from the best (and worst!) social media campaignsWinchesterSign up here
16 Jul18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: LincolnLincolnSign up here
16 Jul18:00 - 20:00 BSTSpeaker to be confirmed!TMM IRL: CheltenhamCheltenhamSign up here
21 Jul18:00 - 20:00 BSTSpeaker to be confirmedTMM IRL: CambridgeCambridgeSign up here