Louis Grenier, Everyone Hates Marketers
Louis Grenier is the Founder of the excellent Everyone Hates Marketers , the podcast with nearly a million downloads, and organisation that fights marketing bullshit.
This is a super exciting time for Louis as recently he announced he is departing his full time role at Hotjar to take Everyone Hates Marketers full time, which is not only richly earned, but very exciting for the whole marketing community.
As a listener of Everyone Hates Marketers, weβve come to admire Louis for three reasons. 1. His direct interviewing style that gets the most out of his guest. 2. The guests themselves – we look enviously at the two episodes he has done with Seth Godin – the first of which Seth stated that Louis provided the most invigorating podcast intro he had experienced for a long time. And 3. Louisβ consistent focus on finding not just βthings that workβ but βthings that work consistently for a long timeβ – I..e. a pursuit of marketing truth.
Louis Grenier’s talks with The Marketing Meetup:
The best book recommendations for marketers
All marketers love reading lists. So here are The Marketing Meetup community’s recommendations for books you should be reading to become smarter.
The quick story of The Marketing Meetup
I’m the founder of The Marketing Meetup. I started the Marketing Meetup four years ago because I was a solo marketer working in a small company, I didn’t have anywhere where I could network with other marketers and I didn’t have a place where I could learn either.
Fantastic conversational marketing examples that will increase your website conversions
So, you’ve heard of conversational marketing, but would love to see it in action? Here are some of the best examples from across the web.
The Best Marketing Tools for Marketers on a Budget
There is so many amazing marketing tools out there, it’s difficult to keep up. Here is our recommended tools for marketers on a budget.
The absolute basics of marketing
New to marketing? Here’s the absolute basics
Tips for how to post and build a personal brand on LinkedIn
Linkedin is providing an incredible opportunity to build your personal brand right now. But how do you do it? Here’s our top tips.
Marketing Masterclass Two: The Manta Sleep Mask
How do you convince someone to invest in a $30 version of something otherwise available in a pound store? Here’s what I learned from my purchase experience of a manta sleep mask.
How we set up Zoom for Marketing Meetup Webinars
Zoom has become one of The Marketing Meetup’s most important bits of software.
And while we’ve all no doubt set up many a Zoom meeting for the purposes of quizzes and more, learning about how to do it for webinars wasn’t all that easy. So, we thought we’d create a (not short) video, on what the background operation of setting a Zoom webinar looks like.Β
A Marketing Masterclass: Son of a Tailor
Part of the reason I love running The Marketing Meetup is that I love seeing great marketing in action. As Rand Fishkin puts it, ‘marketing done well can be a noble act’, because it matches a ‘need’ to a solution, which ultimately improves someone’s life.
So when a company absolutely markets the sh*t out of me in a compelling way, I canβt help but feel like I want to 1) sit back and clap, and 2) learn as much as I can from them.
The ultimate marketers reading list
There is so many amazing marketing books out there, it’s difficult to keep up. Here is our recommended reading for marketers everywhere.
| Date | Time | Speaker | Name | Location | Get yo' space |
|---|---|---|---|---|---|
| 19 Mar | 09:00 - 17:00 GMT | lots of wonderful speakers from the TMM community π | The Marketing Meetup Conference 2026 | London | Sign up here |
| 28 Oct | 14:00 - 15:00 GMT | Mitch Paone (Creative Director at DIA) and Simon Chong (Creative Director at BUCK) | In Motion: How movement shapes modern brands | Online | Sign up here |
| 28 Oct | 18:00 - 20:00 GMT | Dan Wiggins, Founder at RedCore Digital | TMM IRL: SEO vs GEO – Separating Strategy from Speculation | Liverpool | Sign up here |
| 29 Oct | 19:00 - 20:00 GMT | Team Wistia: Chris Savage, Brendan Schwartz, and Ben Ruedlinger | Founder Demo: LLM-Friendly Embed Codes | Online | Sign up here |
| 30 Oct | 16:00 - 17:00 GMT | Team Wistia: Chris Savage, CEO; Billy Woodward, Creative director; and Chris Lavigne, Head of Production | AI Video Creation Office Hours | Online | Sign up here |
| 4 Nov | 14:00 - 15:00 GMT | Ryan Lisk, Founder of Hybrid Legal | AI & The Law: What marketers need to know | Online | Sign up here |
| 4 Nov | 18:00 - 20:00 GMT | Elle Kendall, Marketing and Comms Manager at Green Valley Industrial Supplies Ltd | TMM IRL: Your Feed is Failing. Broken Algorithm? Or Just Bad Content? | Norwich | Sign up here |
| 5 Nov | 18:15 - 19:45 GMT | Louise Brogan, LinkedIn consultant | TMM IRL: Raise Your Visibility on LinkedIn – a masterclass | Dublin | Sign up here |
| 6 Nov | 18:00 - 20:00 GMT | Jonny Tooze, Entrepreneur & Advisor at Pimms Associates | TMM IRL: Climbing Mount LinkedIn | Guildford | Sign up here |
| 6 Nov | 18:00 - 20:00 GMT | Nick Crawford, Founder at Twist Consultacy | TMM IRL: From Dogs to Giraffes – Marketing models with a twist | Northampton | Sign up here |
| 7 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Joe Glover | Cowork Crew: How to build a bare minimum marketing strategy | Cambridge | Sign up here |
| 11 Nov | 14:00 - 15:00 GMT | Kerry Curtis, CCO at Total Fitness | TMM with Kerry Curtis | Online | Sign up here |
| 11 Nov | 17:30 - 20:00 GMT | Kirsty Ostell, MD at O Agency and Michele Gettins, CMO at iamproperty with Natasha McDonough, Founder & MD at MMC Research | TMM IRL: Market research β Using the Power of Customer Insights to Fuel Campaigns | Newcastle | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Manchester | Manchester | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Zoe Hanson, The Podcast Lady | TMM IRL: Podcasting for Business | Southampton | Sign up here |
| 11 Nov | 18:00 - 20:00 GMT | Heather Pownall, Founder at Heather's Media Hub | TMM IRL: It’s not the tech, it’s the strategy – how to turn a podcast into marketing gold | Fife | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Ranald Lloyd-Williams, Director at Feel Good Films | TMM IRL: Telling Stories That Feel Good – Building Authentic Connections Through Film and Content | Portsmouth | Sign up here |
| 12 Nov | 18:00 - 20:00 GMT | Alex Hamilton-Wright, Chair of the Board at The Marketing Meetup and The Keynote Club | TMM IRL: Presenting design – lessons from the theatre of war | London | Sign up here |
| 13 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Glen Stout | Cowork Crew: How to make your website visitors say: “shut up and take my money” | Reading | Sign up here |
| 13 Nov | 18:00 - 19:00 GMT | Jay Acunzo, Advisor, author & keynote speaker | Host Better Webinars: The 5 Kinds of Talks | Online | Sign up here |
| 13 Nov | 18:30 - 20:30 CET | Amin Ebadi, founder at Tartare AI | TMM IRL: Data in Marketing – Itβs Not the Tech, Itβs the Culture | Geneva | Sign up here |
| 14 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Ann Storr | Cowork Crew: Small Talk – Find your voice, stop hiding, start writing | London | Sign up here |
| 17 Nov | 18:00 - 20:30 GMT | Panel presenters to be confirmed! | TMM IRL: a community-led panel discussion | Ashford | Sign up here |
| 18 Nov | 17:30 - 19:30 EST | Mohamed Hamad (He/Him), Founder at Third Wunder | TMM IRL: How to Build a Cycle of Growth with a New Marketing Framework | Montreal | Sign up here |
| 18 Nov | 18:00 - 20:00 GMT | Emily Mellor and Paul Taylor, Co-founders at DUO | TMM IRL: The value of collaboration in the branding process | Leeds | Sign up here |
| 18 Nov | 18:00 - 20:00 GMT | Sarah Robb, Founder of Brand Strategy Academy | TMM IRL: Stripping the βBSβ from Brand Strategy | Cambridge | Sign up here |
| 19 Nov | 17:30 - 20:00 GMT | Kate Sikora, Managing Partner at Noble Performance; and Dominic Baliszewski, Co-Founder at Yours Sincerely | TMM IRL: What a Difference a Year Makes – Search in 2025 and the Road Ahead | Bristol and Bath | Sign up here |
| 19 Nov | 18:30 - 20:30 EST | Shazia Khan, Social Strategy and Insights Lead at Globe Content Studio | TMM IRL: Adpocalypse now! How digital marketers can battle in an AI minefield | Toronto | Sign up here |
| 20 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Emily Jones | Cowork Crew: 6 steps to website success | Northampton | Sign up here |
| 20 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Birmingham | Birmingham | Sign up here |
| 20 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Nottingham | Nottingham | Sign up here |
| 20 Nov | 18:00 - 20:00 GMT | Bex Fisher, Partnerships & Events Manager at Hattingley Valley Wines Limited | TMM IRL: Service with a Smile – The Secret Weapon in Marketing | Winchester | Sign up here |
| 26 Nov | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Exeter | Exeter | Sign up here |
| 27 Nov | 18:00 - 20:00 GMT | Natasha Jones, Commercial Director at Fairfields Farm | TMM IRL: Creative collaboration and B2B marketing | Ipswich | Sign up here |
| 27 Nov | 18:00 - 20:00 GMT | with Antoinette Perry, Meena McDonald, Rachael Watts, and George Davidson | TMM IRL: Lightning talks with the TMM Lancs community! | Lancashire | Sign up here |
| 3 Dec | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Fleet | Fleet | Sign up here |
| 10 Dec | 18:00 - 20:00 GMT | Penni Pickering, Co-Founder at Cowork Crew and Kabo Creative | TMM IRL: Surviving (and sometimes thriving) as a self-employed human | Milton Keynes | Sign up here |
| 11 Dec | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Buckinghamshire | Buckinghamshire | Sign up here |
| 11 Dec | 18:00 - 19:00 GMT | Jay Acunzo, Advisor, author, keynote speaker | Host Better Webinars: Start Strong, End Strong | Online | Sign up here |
| 12 Feb | 18:00 - 20:00 GMT | Nick Crawford, Founder at Twist Consultancy | TMM IRL: From AI frustration to AI confidence – the framework that actually works | Peterborough | Sign up here |
| 26 Feb | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Bournemouth | Bournemouth | Sign up here |