Rory Sutherland
Rory Sutherland started in 1988 as a graduate trainee at Ogilvy and since has risen through the ranks to the title of Vice-Chairman. This title is vague, quite consciously, but in effect gives Rory the freedom to explore advertising, as well as look to elevate the industry through his many speaking and writing for The Spectator and in his recent book, Alchemy.
He is also the owner of a Japanese toilet fact, which is a fun fact, but also pretty damn cool.
Rory Sutherland’s talks with The Marketing Meetup:
Why Market Orientation is Important, Particularly for Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 The myth of the "lone genius" founder, locked away in their garage and single-handedly inventing a game-changing product, has captured the imagination of many aspiring entrepreneurs. However, as Mark Ritson, professor at the...
Top Ten Tips for Marketing Small Businesses
https://www.youtube.com/embed/FdEUarg9dr8 A few weeks ago we interviewed the incredibly popular Mark Ritson on his tips for marketing small businesses. Small businesses often face unique challenges when it comes to marketing. Professor Mark Ritson offers ten...
Embracing Life’s Unexpected Opportunities: Advice from Innocent Smoothies’ CMO, Kirsty Hunter
https://www.youtube.com/embed/BIJMyPte_Iw Last week we interviewed the CMO of Innocent Smoothies - Kirsty Hunter, CMO of Innocent Smoothies. To close the interview, we asked her to share her thoughts on what she would have wanted her younger self to know. In this blog...
Inside Innocent Smoothies’ Social Media Strategy: Creating Engaging and Authentic Conversations
https://www.youtube.com/embed/BIJMyPte_Iw Innocent Smoothies is well-known for its off-the-cuff and reactionary social media presence, particularly on Twitter. In a recent interview with the CMO of Innocent Smoothies, Kirsty Hunter, shared insights into how their...
The Secret to Innocent Smoothies’ Winning Content Strategy: Embracing the Power of the Brief
https://www.youtube.com/watch?v=BIJMyPte_Iw Innocent Smoothies, a brand synonymous with delicious drinks, has captivated customers not only with its products but also with its engaging content across various platforms. The secret behind their brilliant content ideas?...
Ten things I wish I had known when I was 25 – Jon Evans, System1 & The Uncensored CMO
https://spotifyanchor-web.app.link/e/eSLMh2Bk8xb GUEST: Jon Evans, Host of Uncensored CMO & Chief Customer Officer at System1Group Ten Things I Wish I Knew When I Was 25 If only we knew then what we know now! That notion recently prompted The Marketing Meetup...
The greatest fictional marketing conference?
We've been running our webinars for the past three years now. Week after week we've had some of the world's greatest marketing minds come to inform and inspire us. Which got me thinking. How would one even begin to arrange these talks into some kind of...
Three of the best communities for marketers in the UK
As a marketer, it's important to stay up-to-date with the latest trends and best practices. One of the best ways to do that is by joining marketing communities. These communities provide a platform for marketers to connect, learn, and grow. In this article, we'll take...
Three content ideas that will help you close sales
It's easy to fall into the trap of treating content marketing and sales as two separate entities. Content marketers get the leads. Sales teams take the leads and transform them into customers. But some content (often referred to as sales enablement content) bridges...
Is Linkedin thought leadership content broken? Humans Come First – A guest podcast
Read time: 3 minutes https://open.spotify.com/episode/1EGYRGCvFRjblY2VVa4cdv?si=177d727b373c4fef 🔨Is Linkedin thought leadership content broken? Something a little bit different for you today. Each week, Joe and his mate, Richard Wood (the managing director of the...
| Date | Time | Speaker | Name | Location | Get yo' space |
|---|---|---|---|---|---|
| 14 Apr | 09:00 - 16:30 BST | Coworking, Cake & Mel Barfield | Cowork Crew: how to get picked | London | Sign up here |
| 23 Apr | 18:00 - 20:00 BST | Jak Carlin, Managing Director at Alleyoop | TMM IRL: Edinburgh | Edinburgh | Sign up here |
| 24 Apr | 09:00 - 16:30 BST | Coworking, Cake & Steve Folland | Cowork Crew: Being Freelance – The Best Advice I’ve Stolen from 10 years of Interviews | Northampton | Sign up here |
| 24 Apr | 12:00 - 13:00 BST | the TKC community ... and you! | The Keynote Club | Online | Sign up here |
| 24 Apr | 18:00 - 20:00 BST | Anna Peck, Brand Development Consultant; Pete Hogg, Automation Consultant & AI Advisor; Laura Wheatley, Transformational Coach | TMM IRL: AI and human creativity – an interactive panel | Hertfordshire | Sign up here |
| 24 Apr | 18:00 - 20:00 BST | Chris Barnett, Director at 1973 Ltd; and Emily Le Merle, Marketing Manager at Informa | TMM IRL: Oxford | Oxford | Sign up here |
| 28 Apr | 18:00 - 20:30 BST | Tom Garfield, Co-founder & Managing Director at Brand New Notebook | TMM IRL: How to sell without selling your soul | Ashford | Sign up here |
| 29 Apr | 14:00 - 15:00 BST | Dan Fleming, Tracksuit | How to measure and track the impact of brand marketing | Online | Sign up here |
| 29 Apr | 18:00 - 20:00 BST | Shanni Elcock, Ex Adobe, Senior Business Consultant Digital Marketing | TMM IRL: 8 simple rules for dating your customer | Ipswich | Sign up here |
| 29 Apr | 18:00 - 20:00 BST | A panel discussion with Sam Risker, Michelle Anderson, Jim Ker, Malcolm Clifford and Jacob Goodwin | TMM IRL: AI in Marketing – the kill or the cure | Leeds | Sign up here |
| 30 Apr | 18:00 - 20:00 BST | Nick Crawford, Founder of Twist Consultancy | TMM IRL: AI for Everyone – a non technical introduction | Reading | Sign up here |
| 30 Apr | 18:00 - 20:00 BST | Lee Bradshaw, Digital Growth Specialist | TMM IRL: How to Start A/B Testing (the Easy Way)! | Portsmouth | Sign up here |
| 30 Apr | 18:00 - 20:00 BST | Tegan Male, Senior Accessibility Specialist at Spindogs | TMM IRL: Beyond the buzzword – why accessibility is a brand power move | Cardiff | Sign up here |
| 30 Apr | 18:30 - 21:00 CEST | Kirsty Finlayson, Director of Marketing at Chameleon | TMM IRL: How to personalize your marketing without creeping customers out | Barcelona | Sign up here |
| 1 May | 18:00 - 20:00 BST | Chris Dunne, CEO at Outvertising | TMM IRL: Beyond the Rainbow – building LGBTQIA+ inclusion into your work and workplaces | Northampton | Sign up here |
| 8 May | 18:30 - 20:30 CEST | Sharannath Mohanram, ex Gucci and ex Piaget 😊 | TMM IRL: The AI solutions and strategies every marketer needs | Geneva | Sign up here |
| 9 May | 09:00 - 16:30 BST | Coworking, Cake & Su Khanna | Cowork Crew: The Three Pillars of Pitching | Cambridge | Sign up here |
| 13 May | 16:00 - 17:00 BST | Carola Seybold, Head of Global Key Account Management at PANTONE® LLC. Benjamin Watkinson, Head of Brand at GF Smith. Digge Zetterberg, VP of Marketing at Frontify. | The future palette: Exploring color trends in rebranding | Online | Sign up here |
| 13 May | 18:00 - 20:00 BST | Kathryn Wharton, Director at KLW Marketing | TMM IRL: Brand Voice and Storytelling – Finding the Magic in the Tiniest Tales | Newcastle | Sign up here |
| 13 May | 18:00 - 20:00 BST | Speakers to be confirmed! | TMM IRL: Manchester | Manchester | Sign up here |
| 13 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Southampton | Southampton | Sign up here |
| 13 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Brighton | Brighton | Sign up here |
| 14 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: London | London | Sign up here |
| 14 May | 18:00 - 20:00 BST | Abbie Gadd, Head of Sales and Marketing at Wye Valley Brewery | TMM IRL: Worcester | Worcester | Sign up here |
| 15 May | 18:00 - 20:00 BST | Andi Lewis, Brilliance Coach at Andi Lewis Consultancy | TMM IRL: Coming back from the brink – how time might be robbing us all | Lancashire | Sign up here |
| 15 May | 18:00 - 20:00 BST | Max Stricker, Founder & Director at Ortum Consulting | TMM IRL: Everyone is focussing on maximising attention. Don’t do it! | Buckinghamshire | Sign up here |
| 20 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Cambridge | Cambridge | Sign up here |
| 20 May | 18:00 - 20:00 BST | Olivia Mae Hanlon, Founder of Girls In Marketing | TMM IRL: Building your brand community on LinkedIn | Liverpool | Sign up here |
| 21 May | 17:30 - 19:30 BST | Charlotte May, Leadership Confidence Coach at Your Future Space | TMM IRL: The Overlooked Element of Marketing: You | Bristol and Bath | Sign up here |
| 22 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Birmingham | Birmingham | Sign up here |
| 27 May | 18:00 - 20:00 BST | Bal Choda, Lead engineer and Investor at Aston Martin | TMM IRL: Aston Martin – The mindset of Excellence that can be applied to any industry | Leicester | Sign up here |
| 10 Jun | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Wrexham | Wrexham | Sign up here |
| 19 Jun | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Nottingham | Nottingham | Sign up here |
| 26 Jun | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Sheffield | Sheffield | Sign up here |
| 10 Jul | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Winchester | Winchester | Sign up here |