Louis Grenier, Everyone Hates Marketers
Louis Grenier is the Founder of the excellent Everyone Hates Marketers, the podcast with nearly a million downloads, and organisation that fights marketing bullshit.
This is a super exciting time for Louis as recently he announced he is departing his full time role at Hotjar to take Everyone Hates Marketers full time, which is not only richly earned, but very exciting for the whole marketing community.
As a listener of Everyone Hates Marketers, weโve come to admire Louis for three reasons. 1. His direct interviewing style that gets the most out of his guest. 2. The guests themselves – we look enviously at the two episodes he has done with Seth Godin – the first of which Seth stated that Louis provided the most invigorating podcast intro he had experienced for a long time. And 3. Louisโ consistent focus on finding not just โthings that workโ but โthings that work consistently for a long timeโ – I..e. a pursuit of marketing truth.
Louis Grenier’s talks with The Marketing Meetup:
If fear is the โgranddaddy of emotionsโ in B2B, what are those words doing on your homepage?
In her recent interview on The Knowledge Project podcast, positioning expert April Dunford named fear as the โgranddaddy of emotionsโ in B2B. Her interview made me think about what B2B can learn from consumer psychology, more commonly applied to B2C. And because Iโm a...
Case study: How Mr Beast positioned Feastables against Hershey’s
Jimmy Donaldson (Mr Beast - the world's largest YouTuber) is playing an age-old marketing principle - "picking your enemy" - and taking it to the next level. It's fascinating to see. Here's the story: ๐ Context - Feastable launches: In January 2022, Jimmy...
Six of The Best Marketing Events in the UK – 2024
For UK-based marketing professionals seeking valuable industry insights, navigating the multitude of events can be overwhelming. To streamline your choices, we've carefully curated a list of six essential marketing events in the UK, each offering unique opportunities...
The Marketing Leadership Masterclass – A Comprehensive Review
I feel the marketing industry is in a good place in terms of knowledge sharing. But if I could identify a common area for improvement - itโs not competence, itโs confidence. I say this because Mark Ritsonโs Mini MBA is as close to creating a common language in...
Ten recommended SEO tools from the pros
We recently hosted Azeem Ahmad, Areej AbuAli and Crystal Carter for an amazin' hour of SEO magic. Video below. In the session, they recommended a bunch of tools, so outside of our normal write-up, we thought we'd also do a special post just for the resources they...
The guide to marketing and marketing jobs: Everything I wish I had known when I started
The job market is tough right now, and as marketing is still an industry where anyone can enter without qualifications, there are a bunch of things Iโm getting asked regularly about the marketing profession by new entrants into our industry. There is a bunch...
Six marketing principles from the Barbie Movie if your budget doesn’t extend to hiring Margot Robbie
The Barbie marketing team have been doing a BRILLIANT job. Pink billboard ads. Shots of the dream house the team built in Malibu. Behind-the-scenes tours with Margot Robbie and more. The team behind advertising the new Barbie Movie have been doing a BIG job, gathering...
Back to Marketing Basics #1 – Cannes and small business marketing: Simon Akers
Having just got back from Cannes (for those who donโt know, the biggest advertising gathering in the world) with my ears ringing from the sound of โtrendsโ including Generative AI, 1st party Data Strategy Retail media and Sustainability of the supply chain, I left a...
B2B Marketing in 2023: Strategies, Tactics, Resources and Trends
โThis is great - but what about in B2B?โ These are the words that chime out regularly at TMM webinars on almost any topic where we choose to go tactical. B2B is important, but can often feel like the forgotten cousin of โthe more excitingโ B2C. So, what do we...
14 Resources to Supercharge Your Marketing Skills: Learn, Grow, and Conquer
In today's fast-paced, ever-evolving world of marketing, staying ahead of the curve is essential. With new trends, technologies, and strategies emerging all the time, continuous learning is key. So, we've compiled a list of incredible resources to help you upskill,...
| Date | Time | Speaker | Name | Location | Get yo' space |
|---|---|---|---|---|---|
| 19 Mar | 09:00 - 17:00 GMT | lots of wonderful speakers from the TMM community ๐ | The Marketing Meetup Conference 2026 | London | Sign up here |
| 18 Nov | 18:00 - 20:00 GMT | Emily Mellor and Paul Taylor, Co-founders at DUO | TMM IRL: The value of collaboration in the branding process | Leeds | Sign up here |
| 18 Nov | 18:00 - 20:00 GMT | Sarah Robb, Founder of Brand Strategy Academy | TMM IRL: Stripping the โBSโ from Brand Strategy | Cambridge | Sign up here |
| 18 Nov | 18:00 - 22:00 -03 | Rodrigo Rojo Pizarro, Consultor de IA, Marketing y Tecnologรญa | TMM IRL: Santiago | Santiago | Sign up here |
| 19 Nov | 09:00 - 17:00 GMT | Sally Stevens, Founder @ Blueberry Spark | Hive, Ask the Expert: Mastering Client Relationships | Online | Sign up here |
| 19 Nov | 17:30 - 20:00 GMT | Kate Sikora, Managing Partner at Noble Performance; and Dominic Baliszewski, Co-Founder at Yours Sincerely | TMM IRL: What a Difference a Year Makes – Search in 2025 and the Road Ahead | Bristol and Bath | Sign up here |
| 19 Nov | 18:30 - 20:30 EST | Shazia Khan, Social Strategy and Insights Lead at Globe Content Studio | TMM IRL: Adpocalypse now! How digital marketers can battle in an AI minefield | Toronto | Sign up here |
| 20 Nov | 09:00 - 16:30 GMT | Coworking, Cake & Emily Jones | Cowork Crew: 6 steps to website success | Northampton | Sign up here |
| 20 Nov | 14:00 - 15:00 GMT | Joe Glover, Co-Founder at The Marketing Meetup | Workshop – How to build the bare minimum marketing strategy | Online | Sign up here |
| 20 Nov | 18:00 - 20:00 GMT | Simon Hague, Anita Ellis, Ian Covey, Sophie Blackmore and Gus Bhandal | TMM IRL: Birmingham Lightning Talks | Birmingham | Sign up here |
| 20 Nov | 18:00 - 20:00 GMT | Hosted by Aaron Dicks, with panellists Brad Mac, Si Beagles, and Lexie Barker | TMM IRL: an AI panel discussion | Nottingham | Sign up here |
| 20 Nov | 18:00 - 20:00 GMT | Bex Fisher, Partnerships & Events Manager at Hattingley Valley Wines Limited | TMM IRL: Service with a Smile – The Secret Weapon in Marketing | Winchester | Sign up here |
| 25 Nov | 14:00 - 15:00 GMT | Dan Archer, Founder at Suprpwr Consulting; Tate Gibson, Head of Marketing at Genio; Dan Wheeler, Head of Finance at Genio; and Alfie Wenegieme, Fractional CFO at Profit Sprout Consultancy | How we communicate and understand the value of marketing | Online | Sign up here |
| 25 Nov | 18:00 - 20:00 GMT | Alex Kington, Writer, Consultant and Marketing Strategist | TMM IRL: Beyond the Campaign – Navigating People, Pressure and Performance | Liverpool | Sign up here |
| 26 Nov | 18:00 - 20:00 GMT | Katherine Dyer, Founder at The Pocket Strategist | TMM IRL: Stop winging it! the small, strategic habits that make a big difference | Exeter | Sign up here |
| 27 Nov | 18:00 - 20:00 GMT | Natasha Jones, Commercial Director at Fairfields Farm | TMM IRL: Creative collaboration and B2B marketing | Ipswich | Sign up here |
| 27 Nov | 18:00 - 20:00 GMT | with Antoinette Perry, Meena McDonald, Rachael Watts, and George Davidson | TMM IRL: Lightning talks with the TMM Lancs community! | Lancashire | Sign up here |
| 27 Nov | 18:00 - 20:00 GMT | Lexie Barker, AI Trainer at Social for Creatives | TMM IRL: Lincoln | Lincoln | Sign up here |
| 2 Dec | 15:00 - 16:00 GMT | Hugo Timm, Senior Creative Director at Frontify, hosting Ana Andjelic, brand-builder and creative strategist, and Barr Balamuth, Brand strategist and founder at Parallel Play | Rebranding Redefined: Culture is the new brand currency | Online | Sign up here |
| 2 Dec | 16:00 - 17:00 GMT | Kara Gillette, Managing Director at Nextiny Marketing and Jean Merlain, Product Marketing Manager at Wistia | Build a health tech stack that proves impact | Online | Sign up here |
| 2 Dec | 17:30 - 19:30 EST | Mohamed Hamad (He/Him), Founder at Third Wunder | TMM IRL: How to Build a Cycle of Growth with a New Marketing Framework | Montreal | Sign up here |
| 2 Dec | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Fife | Fife | Sign up here |
| 3 Dec | 18:00 - 20:00 GMT | Becky Elfington-Twinkleside, Director of Yuletide Archives and Storytelling Strategy, Santaโs Workshop | TMM IRL: a Short History of Festive Marketing | Fleet | Sign up here |
| 5 Dec | 15:00 - 16:00 GMT | Team Wistia: Taylor Corrado, Elise Beck, Frank Emanuele and Jean Merlain | Wake up with Wistia! | Online | Sign up here |
| 10 Dec | 18:00 - 20:00 GMT | Penni Pickering, Co-Founder at Cowork Crew and Kabo Creative | TMM IRL: Surviving (and sometimes thriving) as a self-employed human | Milton Keynes | Sign up here |
| 11 Dec | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Buckinghamshire | Buckinghamshire | Sign up here |
| 11 Dec | 18:00 - 19:00 GMT | Jay Acunzo, Advisor, author, keynote speaker | Host Better Webinars: Start Strong, End Strong | Online | Sign up here |
| 9 Jan | 09:00 - 16:30 GMT | Coworking, Cake & Jess Bruno | Cowork Crew: How to build a personal brand online | Cambridge | Sign up here |
| 15 Jan | 09:00 - 16:30 GMT | Coworking, Cake & Molly Scanlan | Cowork Crew: How to stop your website from destroying the planet | Reading | Sign up here |
| 15 Jan | 18:00 - 20:00 GMT | Junior-Cudjoe (JC) Impraim, Marketing and Engagement Officer, GreenerFuture Leicestershire | TMM IRL: Building a Sustainable Brand | Northampton | Sign up here |
| 16 Jan | 09:00 - 16:30 GMT | Coworking, Cake & Speaker TBA | Cowork Crew: Coworking & Cake ๐ | London | Sign up here |
| 20 Jan | 18:00 - 20:00 GMT | Industry experts to be confirmed! | TMM IRL: Is your marketing strategy ready for 2026? An interactive session ๐ | Norwich | Sign up here |
| 12 Feb | 18:00 - 20:00 GMT | Nick Crawford, Founder at Twist Consultancy | TMM IRL: From AI frustration to AI confidence – the framework that actually works | Peterborough | Sign up here |
| 26 Feb | 18:00 - 20:00 GMT | Speaker to be confirmed! | TMM IRL: Bournemouth | Bournemouth | Sign up here |

