Mark Ritson
Mark Ritson is almost a man who needs no introduction, but for those not in the know… Mark has been a columnist at Marketing Week for over a decade, a regular and world-class speaker, a consultant for some of the world’s most interesting brands, and also a Marketing Professor gone rogue – having recently stepped down from his Associate Professor position at Melbourne Business School to focus on his Mini MBA programme.
On a personal level, Mark has had a big impact on how we have come to view the marketing world through his columns for Marketing Week. However, if we was to point to two specific pieces of work, then you should check out his case studies on 50 years of the Effies (our favourite was the Tide super bowl ad analysis), or his talk ‘On the Contrary’ – delivered at the APG strategy conference.
Mark Ritson’s talks with The Marketing Meetup:
The absolute basics of marketing
New to marketing? Here’s the absolute basics
Tips for how to post and build a personal brand on LinkedIn
Linkedin is providing an incredible opportunity to build your personal brand right now. But how do you do it? Here’s our top tips.
Marketing Masterclass Two: The Manta Sleep Mask
How do you convince someone to invest in a $30 version of something otherwise available in a pound store? Here’s what I learned from my purchase experience of a manta sleep mask.
How we set up Zoom for Marketing Meetup Webinars
Zoom has become one of The Marketing Meetup’s most important bits of software.
And while we’ve all no doubt set up many a Zoom meeting for the purposes of quizzes and more, learning about how to do it for webinars wasn’t all that easy. So, we thought we’d create a (not short) video, on what the background operation of setting a Zoom webinar looks like.
A Marketing Masterclass: Son of a Tailor
Part of the reason I love running The Marketing Meetup is that I love seeing great marketing in action. As Rand Fishkin puts it, ‘marketing done well can be a noble act’, because it matches a ‘need’ to a solution, which ultimately improves someone’s life.
So when a company absolutely markets the sh*t out of me in a compelling way, I can’t help but feel like I want to 1) sit back and clap, and 2) learn as much as I can from them.
The ultimate marketers reading list
There is so many amazing marketing books out there, it’s difficult to keep up. Here is our recommended reading for marketers everywhere.
How marketers should be looking to up skill in 2020
Now is the time many marketers are looking to up skill. Here’s the areas we would be focusing our attention in 2020:
Diversity and The Marketing Meetup: Actions
How The Marketing Meetup is striving to do better from a diversity point of view.
How I wrote a song which meant we ended up working with Fiverr.
How I wrote a song which meant we ended up working with Fiverr. Because sometimes, you have to do things differently.
CV support for The Marketing Meetup Community, provided by Brand Recruitment and Pitch Consultants
Things are hard right now. Chances are, they will get even tougher.
And while we can’t click our fingers and make things better, we wanted to do what we could to help. So, working with our friends and partners at Brand Recruitment and Pitch Consultants, we’re offering the community 30 minute CV sessions.
Date | Time | Speaker | Name | Location | Get yo' space |
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8 Aug | 09:00 - 16:30 BST | Coworking, Cake & Ryan Percival | Cowork Crew: making LinkedIn a manageable, and possibly even enjoyable, part of your routine. | Cambridge | Sign up here |
14 Aug | 09:00 - 16:30 BST | Coworking, Cake & Tom Garfield | Cowork Crew: How to sell without selling your soul | Reading | Sign up here |
21 Aug | 09:00 - 16:30 BST | Coworking, Cake & Tazmin Suleman | Cowork Crew: Burn bright, not out. How to succeed on your terms. | Northampton | Sign up here |
2 Sep | 18:00 - 20:00 BST | Rae Dixon, Senior Brand Manager at Gattaca | TMM IRL: Portsmouth | Portsmouth | Sign up here |
2 Sep | 18:00 - 20:00 BST | Abi Sea, Content and Messaging Specialist | TMM IRL: Fife | Fife | Sign up here |
4 Sep | 18:30 - 20:30 CEST | Speaker to be confirmed! | TMM IRL: Geneva | Geneva | Sign up here |
9 Sep | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Why collecting courage receipts will change your life (and it will) | Manchester | Sign up here |
9 Sep | 18:00 - 20:00 BST | Mette Davis, Course Leader for the Cannes Lions Creative MBA | TMM IRL: Creativity that cuts through – what Cannes Lions 2025 taught us about marketing that really makes a difference | Ipswich | Sign up here |
9 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Southampton | Southampton | Sign up here |
10 Sep | 18:00 - 20:00 BST | Sally Henderson, High-Stakes Leadership Mentor | TMM IRL: Why purpose is not enough, and what to do about it | London | Sign up here |
11 Sep | 18:00 - 20:00 BST | Silvia Coletto, Founder of The Paid Ads School | TMM IRL: Are You Ready For Ads? The Speedrun Edition 🏃🏼♀️ 💨 💨 | Northampton | Sign up here |
16 Sep | 17:00 - 19:00 EDT | Julia Grandoni VP of Digital Ad Production at Maxy Media Inc & Trendzi | TMM IRL: How to Leverage TikTok | Montreal | Sign up here |
17 Sep | 17:30 - 20:00 BST | Yoni Ross, Agency Leader and Ben Hope, Marketing Director at Bauer Media Outdoor UK | TMM IRL: Lights, memory, action | Bristol and Bath | Sign up here |
18 Sep | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Why collecting courage receipts will change your life (and it will) | Birmingham | Sign up here |
18 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Nottingham | Nottingham | Sign up here |
18 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Winchester | Winchester | Sign up here |
22 Sep | 18:00 - 20:30 BST | Speaker to be confirmed! | TMM IRL: Ashford | Ashford | Sign up here |
23 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Cambridge | Cambridge | Sign up here |
24 Sep | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Exeter | Exeter | Sign up here |
25 Sep | 18:00 - 20:00 BST | Luan Wise, Social Media Marketing Consultancy & Training | TMM IRL: AI and Authenticity – Striking the Right Balance for Your Social Media Content | Edinburgh | Sign up here |
7 Oct | 18:00 - 20:00 BST | Members of our community 😊 | TMM IRL: Lightning talks from our brilliant community! | Wrexham | Sign up here |
8 Oct | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Fleet | Fleet | Sign up here |
9 Oct | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Hertfordshire | Hertfordshire | Sign up here |
9 Oct | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Sheffield | Sheffield | Sign up here |
15 Oct | 18:00 - 20:00 BST | Andrew Cock-Starkey, Founder at <a href=https://optimisey.com/ target=”_blank rel=”noopener”>Optimisey</a> | TMM IRL: SEO – What to Do When You Can’t Do It All | Milton Keynes | Sign up here |
19 Mar | 09:00 - 17:00 GMT | lots of wonderful speakers from the TMM community 💜 | The Marketing Meetup Conference 2026 | London | Sign up here |