Dave Gerhardt, CMO of Privy
Dave represents one of the most exciting practitioners in the marketing industry today. Working in several of Bostons best known companies since 2009 including Constant Contact and HubSpot, although, Dave came into view with his work at Drift. For TMM, during these times whenever anyone asked who was killing it in the marketing world, we would always revert to the work being done by Drift at the time.
Since December 2019, Dave has been the CMO of Privy, a company focusing on helping e-commerce brands increase their growth through conversion and email marketing tools. In his spare time, he also is a guest lecturer at Harvard Business School, and maintains his Patreon following – the A-List, which you can be part of too.
There are two things we’ve really come to admire about Dave. The first is that he is a dedicated family man . But perhaps the thing that has most impressed me about Dave is his willingness to share. He could probably sneeze on Linkedin and get 1000 likes on the platform these days, but we know we have personally gained a lot from Dave’s work.
Dave Gerhardt’s talks with The Marketing Meetup:
A Marketing Masterclass: Son of a Tailor
Part of the reason I love running The Marketing Meetup is that I love seeing great marketing in action. As Rand Fishkin puts it, ‘marketing done well can be a noble act’, because it matches a ‘need’ to a solution, which ultimately improves someone’s life.
So when a company absolutely markets the sh*t out of me in a compelling way, I can’t help but feel like I want to 1) sit back and clap, and 2) learn as much as I can from them.
The ultimate marketers reading list
There is so many amazing marketing books out there, it’s difficult to keep up. Here is our recommended reading for marketers everywhere.
How marketers should be looking to up skill in 2020
Now is the time many marketers are looking to up skill. Here’s the areas we would be focusing our attention in 2020:
Diversity and The Marketing Meetup: Actions
How The Marketing Meetup is striving to do better from a diversity point of view.
How I wrote a song which meant we ended up working with Fiverr.
How I wrote a song which meant we ended up working with Fiverr. Because sometimes, you have to do things differently.
CV support for The Marketing Meetup Community, provided by Brand Recruitment and Pitch Consultants
Things are hard right now. Chances are, they will get even tougher.
And while we can’t click our fingers and make things better, we wanted to do what we could to help. So, working with our friends and partners at Brand Recruitment and Pitch Consultants, we’re offering the community 30 minute CV sessions.
A message from Sean Paul for The Marketing Meetup… no, seriously.
You know how every brand in the world is messaging you that they’re there for you right now? Well, we got Sean Paul to do ours.
The Marketing Meetup and Coronavirus
We’re moving The Marketing Meetup events online in response to Coronavirus ❌😷
Marketers Bingo
Marketers… we all do the same stuff really.
The Marketing Meetup is going to… New York!
The Marketing Meetup is going to… New York!
Date | Time | Speaker | Name | Location | Get yo' space |
---|---|---|---|---|---|
14 Apr | 09:00 - 16:30 BST | Coworking, Cake & Mel Barfield | Cowork Crew: how to get picked | London | Sign up here |
23 Apr | 18:00 - 20:00 BST | Jak Carlin, Managing Director at Alleyoop | TMM IRL: Edinburgh | Edinburgh | Sign up here |
24 Apr | 09:00 - 16:30 BST | Coworking, Cake & Steve Folland | Cowork Crew: Being Freelance – The Best Advice I’ve Stolen from 10 years of Interviews | Northampton | Sign up here |
24 Apr | 12:00 - 13:00 BST | the TKC community ... and you! | The Keynote Club | Online | Sign up here |
24 Apr | 18:00 - 20:00 BST | Anna Peck, Brand Development Consultant; Pete Hogg, Automation Consultant & AI Advisor; Laura Wheatley, Transformational Coach | TMM IRL: AI and human creativity – an interactive panel | Hertfordshire | Sign up here |
24 Apr | 18:00 - 20:00 BST | Chris Barnett, Director at 1973 Ltd; and Emily Le Merle, Marketing Manager at Informa | TMM IRL: Oxford | Oxford | Sign up here |
28 Apr | 18:00 - 20:30 BST | Tom Garfield, Co-founder & Managing Director at Brand New Notebook | TMM IRL: How to sell without selling your soul | Ashford | Sign up here |
29 Apr | 14:00 - 15:00 BST | Dan Fleming, Tracksuit | How to measure and track the impact of brand marketing | Online | Sign up here |
29 Apr | 18:00 - 20:00 BST | Shanni Elcock, Ex Adobe, Senior Business Consultant Digital Marketing | TMM IRL: 8 simple rules for dating your customer | Ipswich | Sign up here |
29 Apr | 18:00 - 20:00 BST | A panel discussion with Sam Risker, Michelle Anderson, Jim Ker, Malcolm Clifford and Jacob Goodwin | TMM IRL: AI in Marketing – the kill or the cure | Leeds | Sign up here |
30 Apr | 18:00 - 20:00 BST | Nick Crawford, Founder of Twist Consultancy | TMM IRL: AI for Everyone – a non technical introduction | Reading | Sign up here |
30 Apr | 18:00 - 20:00 BST | Lee Bradshaw, Digital Growth Specialist | TMM IRL: How to Start A/B Testing (the Easy Way)! | Portsmouth | Sign up here |
30 Apr | 18:00 - 20:00 BST | Tegan Male, Senior Accessibility Specialist at Spindogs | TMM IRL: Beyond the buzzword – why accessibility is a brand power move | Cardiff | Sign up here |
30 Apr | 18:30 - 21:00 CEST | Kirsty Finlayson, Director of Marketing at Chameleon | TMM IRL: How to personalize your marketing without creeping customers out | Barcelona | Sign up here |
1 May | 18:00 - 20:00 BST | Chris Dunne, CEO at Outvertising | TMM IRL: Beyond the Rainbow – building LGBTQIA+ inclusion into your work and workplaces | Northampton | Sign up here |
8 May | 18:30 - 20:30 CEST | Sharannath Mohanram, ex Gucci and ex Piaget 😊 | TMM IRL: The AI solutions and strategies every marketer needs | Geneva | Sign up here |
9 May | 09:00 - 16:30 BST | Coworking, Cake & Su Khanna | Cowork Crew: The Three Pillars of Pitching | Cambridge | Sign up here |
13 May | 16:00 - 17:00 BST | Carola Seybold, Head of Global Key Account Management at PANTONE® LLC. Benjamin Watkinson, Head of Brand at GF Smith. Digge Zetterberg, VP of Marketing at Frontify. | The future palette: Exploring color trends in rebranding | Online | Sign up here |
13 May | 18:00 - 20:00 BST | Kathryn Wharton, Director at KLW Marketing | TMM IRL: Brand Voice and Storytelling – Finding the Magic in the Tiniest Tales | Newcastle | Sign up here |
13 May | 18:00 - 20:00 BST | Speakers to be confirmed! | TMM IRL: Manchester | Manchester | Sign up here |
13 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Southampton | Southampton | Sign up here |
13 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Brighton | Brighton | Sign up here |
14 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: London | London | Sign up here |
14 May | 18:00 - 20:00 BST | Abbie Gadd, Head of Sales and Marketing at Wye Valley Brewery | TMM IRL: Worcester | Worcester | Sign up here |
15 May | 18:00 - 20:00 BST | Andi Lewis, Brilliance Coach at Andi Lewis Consultancy | TMM IRL: Coming back from the brink – how time might be robbing us all | Lancashire | Sign up here |
15 May | 18:00 - 20:00 BST | Max Stricker, Founder & Director at Ortum Consulting | TMM IRL: Everyone is focussing on maximising attention. Don’t do it! | Buckinghamshire | Sign up here |
20 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Cambridge | Cambridge | Sign up here |
20 May | 18:00 - 20:00 BST | Olivia Mae Hanlon, Founder of Girls In Marketing | TMM IRL: Building your brand community on LinkedIn | Liverpool | Sign up here |
21 May | 17:30 - 19:30 BST | Charlotte May, Leadership Confidence Coach at Your Future Space | TMM IRL: The Overlooked Element of Marketing: You | Bristol and Bath | Sign up here |
22 May | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Birmingham | Birmingham | Sign up here |
27 May | 18:00 - 20:00 BST | Bal Choda, Lead engineer and Investor at Aston Martin | TMM IRL: Aston Martin – The mindset of Excellence that can be applied to any industry | Leicester | Sign up here |
10 Jun | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Wrexham | Wrexham | Sign up here |
19 Jun | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Nottingham | Nottingham | Sign up here |
26 Jun | 18:00 - 20:00 BST | Max Hoppy, Founder of The Keynote Club | TMM IRL: Sheffield | Sheffield | Sign up here |
10 Jul | 18:00 - 20:00 BST | Speaker to be confirmed! | TMM IRL: Winchester | Winchester | Sign up here |